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Knack 4 Business

Knack 4 Business

By: Bernie Franzgrote Wayne Pratt
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Welcome to the Knack 4 Business podcast, where we explore business ideas and share those ideas globally. Knack 4 Business is about sharing Knowledge, Networking, Architecture, Connecting and being Kreativ. That is what KNACK stands for. The common threads of any business are people, money, continuous change and information. In a diverse world, we are unique and face the same wins and challenges. In this podcast, we invite you to learn about what is out there and how connecting with people and ideas helps us all succeed. We cover business topics that range from the mind, the body, finances, legal, accounting, real estate, manufacturing, networking, IT, marketing, and social media, and add anything to the list that supports your work. Even your competitors have something to offer you.© 2025 Knack 4 Business Economics Leadership Management Management & Leadership
Episodes
  • Are You the FACE of Your Business or Its Biggest LIABILITY?
    Sep 18 2025
    When the founder is the face of the business, it can lower its sale price and make it hard to pass on value.Caroline Troy walked into many companies where the founder was the star: everyone knew them, they did many things, and the business depended on them. One day she had a founder ask, “If I stepped away, would my business still be worth something?” That question led her to help businesses change so they are more than just one person. In this episode, we hear how being the face of your business can be a hidden risk. Caroline shows us what buyers really want. She teaches us how to make your business strong even when you are not always in front.Key topics covered:Why being “the face” can reduce your business valueWhat buyers look for when valuing a business (systems, cash flow, team, risks)How to make value transferable—so business works without youUnderstanding types of buyers (financial, strategic, etc.)Time value of money: how timing changes valueTips to improve business cash flow and avoid surprises at saleGuest & Resources:Caroline Troy, MBA, CBV – Troy ValuationsWebsite: troyvalue.comUpcoming webinar: Valuation Methods in Family Law: Strengths, Weaknesses, and Pitfalls (Legal Education Society of Alberta) — shows how business value is set in divorce, why dates matter, and what many people get wrong.Webinar Info & RegistrationSponsors (best fit for this audience):Descript – Audio/video editing made simple for content creators. Ideal for podcasts, promos, and course creators.🔗 Try Descript Gentry Learning – Real-world business skills and learning for professionals who want to lead, manage, and scale.🔗 Explore Gentry Learning East Trade Winds – A community of real businesspeople networking with purpose. Free, intentional, and result-driven.🔗 Join East Trade WindsSupporting people:Thanks to Carl Richards from Podcast Solutions Made,Fred Crouch (“Property Wizard”) whose podcast makes real estate easy,Jovan Strika from @Hive,Melanie Webber, my invaluable business partner, andWayne Pratt of Motive8U Inc, who serves as both a coach and co-host of these podcasts.Hosts:Bernie Franzgrote and Wayne Pratt Sponsor details & contact:If you want help growing value in your business, tools or coaching can make a big difference. These sponsors support us, and they may support you too.Contact us:Email: info@kreativinsight.com Website: knack4business.comWatch / Listen:YouTube: Watch hereAll episodes: Knack 4 Business podcast Call to Action:Did this episode make you think twice about being the face of your business? We’d love to hear: leave a comment, share your story, or ask Caroline or us a question. Read more and join the conversation! Disclaimer: Please note that the Knack 4 Business podcast episodes are meant solely for educational and general informational purposes. The information and opinions contained within are not intended to be professional advice on any subject matter. The thoughts, views, and opinions expressed by the participants are their own beliefs and do not represent the views of the podcast hosts or any affiliated organizations.It is important to note that this podcast is not a replacement for consulting with certified experts in your area who possess knowledge of your unique situation. The hosts of the podcast, along with any participants or affiliated groups, do not take responsibility for any actions taken or not taken based on the information presented in this episode.It is highly recommended that individuals seek guidance from their advisors in fields such as accounting, law, or other pertinent areas prior to undertaking any actions or making decisions that may impact their financial, legal, or other aspects of life. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
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    42 mins
  • Why Does Telling Your Story Matter So Much?
    Sep 17 2025
    Many business owners struggle to make their message heard because they don’t tell their story in a way that feels real.Once upon a time, there was an entrepreneur who felt invisible. Her words were lost, her brand quiet. Then Helen Harwood Snell stepped in—storyteller, coach, expert in turning simple messages into powerful stories. In this episode of Knack 4 Business, hosts Bernie Franzgrote and Wayne Pratt sit down with Helen to learn how stories can change everything—from building trust to increasing sales. Helen shares how she crafts messages that feel true, clear, and hard to ignore. Key Topics CoveredWhy your personal story is your secret business assetHow to overcome imposter syndrome when sharing your journeyBuilding a pitch that feels authentic, not salesyUsing storytelling to connect, sell, and grow your audienceTools & frameworks Helen uses: Power Scripted™ messaging, story structure, communication science Guest & ResourcesHelen Harwood Snell — Storyteller & Communication CoachWebsite: Helen Harwood Snell helenharwoodsnell.comLinkedIn: Helen Harwood Snell helenharwoodsnell.com+1Email: hhswrites@gmail.com SponsorsHere are three great sponsors helping make this podcast possible — each one is useful for someone trying to tell a better story, build a brand, grow a business:Descript – Smarter content creation. Makes editing audio/video as easy as editing text.👉 Descript Freshly Brewed Coaching – Insightful coaching & strategy from Wayne Pratt & Matt Hawksley. Helps you clarify your message and grow forward.👉 Freshly Brewed Coaching @Hive – A community & coworking space that builds real connections, for freelancers & growing teams.👉 @Hive Supporting ThanksCarl Richards of Podcast Solutions Made — expert who inspires better podcasting.Fred Crouch aka Property Wizard — for real estate insights & clarity.Jovan Strika from @Hive — for community energy and connection.Melanie Webber — business partner and creative sounding board.Wayne Pratt — co‑host, coach, always pushing the conversation forward. HostsBernie Franzgrote — LinkedInWayne Pratt — LinkedIn Watch & ConnectCatch the episode on YouTube: Watch hereHave thoughts or questions? Reach us at info@kreativinsight.com or visit our website: knack4business.comIf this resonated, leave a comment, share your story, or tag someone who should hear this. Disclaimer: Please note that the Knack 4 Business podcast episodes are meant solely for educational and general informational purposes. The information and opinions contained within are not intended to be professional advice on any subject matter. The thoughts, views, and opinions expressed by the participants are their own beliefs and do not represent the views of the podcast hosts or any affiliated organizations.It is important to note that this podcast is not a replacement for consulting with certified experts in your area who possess knowledge of your unique situation. The hosts of the podcast, along with any participants or affiliated groups, do not take responsibility for any actions taken or not taken based on the information presented in this episode.It is highly recommended that individuals seek guidance from their advisors in fields such as accounting, law, or other pertinent areas prior to undertaking any actions or making decisions that may impact their financial, legal, or other aspects of life. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
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    33 mins
  • 5 Financial Habits of Pro Athletes Like Basketball Stars
    Sep 16 2025
    Eric Pierre once chased a basketball dream—but life had a twist. He redirected that drive into numbers, taxes, and accounting. Today, Eric’s using lessons from courtside grit to help high‑net‑worth individuals and entrepreneurs win financially.He wrote The Great Tax Escape, drawing on years at Fortune 500 firms and his own path. In this episode, Eric reveals how pro athletes’ financial habits can become your tools for tax savings, smarter planning, even preparing for business exit—all grounded in real experience.Key topics covered:The 5 financial habits Eric Pierre says pro athletes use, and how you can adopt them.Tax planning strategies high‑net‑worth people rely on.How AI is changing accounting—and what that means for small businesses.Financial literacy: what many entrepreneurs overlook.Preparing an exit: how to build your business so you can sell or scale out when you want.Tools, mindset shifts, and day‑to‑day practices that support all this. Guest & Resources:Eric Pierre — Pierre Accounting • EricPierreMoney • LinkedIn: Eric PierreHosts:Bernie Franzgrote — LinkedIn: Bernie FranzgroteWayne Pratt — LinkedIn: Wayne Pratt👏 Shoutouts & Acknowledgments:We extend our heartfelt thanks to the incredible people who make this show possible:Carl Richards — from Podcast Solutions Made SimpleFred Crouch — host of Property Wizard PodcastJovan Strika — from @Hive coworkingMelanie Webber — an invaluable business partner, strategist, and behind-the-scenes force helping shape the Knack 4 Business experienceWayne Pratt — co-host and growth strategist from Motive8U Inc.Sponsors Best Fit for This Audience:· Descript – Smarter Content CreationStruggling to keep up with content? Descript makes editing podcasts, videos, and audio files as easy as editing a document—perfect for entrepreneurs and content creators.· Freshly Brewed CoachingBrew insight, not just espresso. Freshly Brewed Coaching by Wayne Pratt and Matt Hawksley helps entrepreneurs find clarity and strategy to grow professionally.· @Hive – Real‑World Business NetworkingTired of networking that goes nowhere? @Hive blends in-person and virtual events to help freelancers, solopreneurs, and growing teams build real business relationships. Sponsor Information & Contact:💼 Business Tools & Communities That Help SMBs GrowI may earn a small commission—at no extra cost to you—if you click these links. Each one supports what I do, and could support you too.• Descript – Smarter Content Creation 👉 http://tinyurl.com/3ns72bdk• Freshly Brewed Coaching 👉 https://freshlybrewedcoaching.com/home• @Hive – Real‑World Business Networking 👉 https://tinyurl.com/4dmcxah8 Where to watch / listen:YouTube video: https://youtu.be/VmOc3MohaU8Read more about Eric’s habits on our website, then tell us which financial habit you’ll try first in the comments. Got questions for Eric? Send them to info@kreativinsight.com . For more episodes and resources, visit knack4business.com. Contact Info:Email: info@kreativinsight.com Website: https://knack4business.com/ Disclaimer: Please note that the Knack 4 Business podcast episodes are meant solely for educational and general informational purposes. The information and opinions contained within are not intended to be professional advice on any subject matter. The thoughts, views, and opinions expressed by the participants are their own beliefs and do not represent the views of the podcast hosts or any affiliated organizations.It is important to note that this podcast is not a replacement for consulting with certified experts in your area who possess knowledge of your unique situation. The hosts of the podcast, along with any participants or affiliated groups, do not take responsibility for any actions taken or not taken based on the information presented in this episode.It is highly recommended that individuals seek guidance from their advisors in fields such as accounting, law, or other pertinent areas prior to undertaking any actions or making decisions that may impact their financial, legal, or other aspects of life. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
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    36 mins
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