• Secrets Behind New Home Builder Incentives Finally Revealed!
    Oct 15 2025

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    In this unfiltered and highly educational episode of the Key Factors Podcast – Real Estate AF, host Mark Jones is joined by San Antonio’s top real estate professionals: Moses Thatcher, Cesar Amezcua, and Josh Boggs.

    This episode dives into hard truths about the current new home sales market — truths that many agents are too afraid to say out loud.

    Topics covered:

    • How builders use inflated pricing and temporary buydowns to trap buyers in negative equity
    • The fiduciary failure of realtors who chase commissions and skip due diligence
    • Why veteran agents are seeing a rise in pre-foreclosures and short sales
    • How builder incentives mask the true cost of homeownership
    • Why some new homes are built with lower-quality materials to protect profit margins
    • The problem with TikTok agents: Are dancing videos replacing actual expertise?
    • How improper pre-qualifications and unimproved tax rates are misleading buyers
    • The upcoming risk of payment shock as 2-1 buydowns begin to expire

    These industry experts hold nothing back, calling out what needs to be said — from poor leadership at brokerages, to shady builder practices, to agents who can't write a contract but know how to “go viral.”

    Whether you’re a homebuyer, realtor, lender, or industry leader, this episode will challenge your perspective, sharpen your edge, and reinforce the value of true expertise in a crowded market.

    💥 Must-watch moment: Josh Boggs drops stats on how many short sales he’s working right now—and why that number is about to explode.

    🎧 Take notes — this is real talk with real consequences.

    Support the show

    Key Factors Podcast is Powered by ReviewMyMortgage.com
    Host: Mark Jones | Sr. Loan Officer | NMLS# 513437
    If you would like to work with Mark on your next home purchase or as a partner visit iThink Mortgage.

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    1 hr and 40 mins
  • Why Your Roof Matters More Than You Think!
    Oct 8 2025

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    In this video, we discuss the importance of roof maintenance and how to protect your home from costly repairs. Our experts share valuable roofing insights and practical roofing tips to help homeowners avoid common mistakes. Plus, we dive into gutter maintenance and its crucial role in home improvement. 🏠✨

    Support the show

    Key Factors Podcast is Powered by ReviewMyMortgage.com
    Host: Mark Jones | Sr. Loan Officer | NMLS# 513437
    If you would like to work with Mark on your next home purchase or as a partner visit iThink Mortgage.

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    1 hr and 7 mins
  • From Southtown Vision to San Antonio Strategy: Agents, Builders, Absorption Rates, and the Truth About Affordability
    Oct 2 2025

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    Join host Mark Jones in this insightful episode of the Key Factors Podcast, where real estate experts Sandra Rangel and JJ Garina share their extensive knowledge and experience in navigating the San Antonio real estate market. This episode delves into the current market dynamics, personal growth strategies, and the evolving landscape of real estate. Whether you're a seasoned professional or new to the industry, this discussion offers valuable perspectives and actionable advice to help you thrive in today's challenging environment.

    Link to Google Doc with Q&A - Value Add Sheet
    docs.google.com/document/d/1yan-cwffvpvixk...


    Key Topics Discussed:
    1. San Antonio Real Estate Market Trends:

    • Current market conditions and neighborhood insights.

    • The impact of affordability and buyer mindset on market dynamics.

    2. New Construction vs. Pre-Owned Homes:

    • Pros and cons of buying new construction versus pre-existing homes.

    • Interest rate considerations and long-term investment strategies.

    3. The Role of Social Media in Real Estate:

    • The influence of TikTok and social media on new agents and market perception.

    • Balancing personal branding with professional expertise.

    4. Personal Development and Growth:

    • The importance of mentorship, coaching, and continuous learning.

    • Strategies for overcoming imposter syndrome and building a successful career.

    5. Industry Challenges and Opportunities:

    • The rise of part-time agents and its implications for the industry.

    • The potential impact of major mergers and acquisitions on market dynamics.

    Support the show

    Key Factors Podcast is Powered by ReviewMyMortgage.com
    Host: Mark Jones | Sr. Loan Officer | NMLS# 513437
    If you would like to work with Mark on your next home purchase or as a partner visit iThink Mortgage.

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    1 hr and 19 mins
  • The Algorithm vs. Humanity - Digital Strings: Who’s Really Pulling Them
    Sep 28 2025

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    In this episode of Key Factors Podcast – Real Estate AF, we dive deep into the power of social media and digital media — how it’s programming society, shaping desires, fueling division, and even impacting real estate and finance.

    From algorithms that amplify polarization to the normalization of behaviors online, we explore how the digital age is influencing not only our culture but also how buyers, sellers, and investors make decisions in today’s market.

    👀 What you’ll learn:

    How algorithms are shaping human thought and financial behavior

    Why social media’s influence extends into housing markets and consumer confidence

    The paradox of digital media: division vs. connection

    What realtors, lenders, and investors need to know to navigate this new digital landscape

    This isn’t just a conversation about technology — it’s about mankind, money, and the future of trust.

    🔑 Join us as we peel back the curtain on the hidden power of media, and uncover what it really means for real estate and finance.

    👉 Subscribe for more thought-provoking conversations on real estate, finance, and the forces shaping our world.

    #RealEstateAF #KeyFactorsPodcast #SocialMedia #Finance #RealEstate

    Join us in this insightful episode as we explore the profound impact of social media on our lives. Our hosts and guests delve into how algorithms shape our perceptions, the importance of self-reflection, and maintaining spiritual and moral values in a digital age. Discover practical tips for curating your social media experience and fostering positive interactions. Whether you're seeking personal growth or understanding the broader societal effects, this discussion offers valuable perspectives.

    #SocialMedia, #PersonalGrowth, #Spirituality, #SelfReflection, #Algorithms, #DigitalAge, #Empathy, #Community, #Influence, #Mentorship, #PositiveMindset, #RespectfulConversations, #SocialMediaImpact, #Faith, #MoralValues, #OnlineInfluence, #DigitalWellbeing, #SocialMediaTips

    Support the show

    Key Factors Podcast is Powered by ReviewMyMortgage.com
    Host: Mark Jones | Sr. Loan Officer | NMLS# 513437
    If you would like to work with Mark on your next home purchase or as a partner visit iThink Mortgage.

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    1 hr and 52 mins
  • Stacking Success: Building an Automated Lead Machine
    Sep 18 2025

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    Support the show

    Key Factors Podcast is Powered by ReviewMyMortgage.com
    Host: Mark Jones | Sr. Loan Officer | NMLS# 513437
    If you would like to work with Mark on your next home purchase or as a partner visit iThink Mortgage.

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    31 mins
  • Mortgage Rates, Market Myths, and Why 60% of Buyers Feel House Poor
    Sep 17 2025

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    Is the Fed About to Make a Huge Move? How does it effect you as a homebuyer?

    In this eye-opening episode of the Key Factors Podcast – Real Estate AF, host Mark Jones is joined by John Hudson and Brianna Jones to dig deep into the current mortgage climate, financial literacy, and buyer behavior in a volatile market. The trio explores how fear of rejection, lack of trust in lenders, and financial misinformation are keeping 85% of potential homebuyers on the sidelines—even as rates drop.

    They break down the true relationship between Fed rate cuts and mortgage rates, challenge the house-poor mindset, and share how tools like LoanBot empower consumers through transparency and options. From the generational wealth gap and 40-year mortgages to the failure of schools to teach basic finance, this episode delivers hard truths and helpful guidance in equal measure.

    🧠 Discussion Themes / Talking Points

    Fed Rate Cuts vs. Mortgage Rates
    Why a Fed cut doesn’t guarantee lower mortgage rates—and how media confuses buyers.

    Fear, Trust, and Financial Literacy Gaps
    Generational distrust in lenders, fear of rejection, and lack of education are massive hurdles.

    LoanBot as a Solution
    A tech-driven approach that empowers buyers and gives realtors and LOs a sticky tool to stay top-of-mind.

    Expanding Term Lengths & the Case for 40-Year Mortgages
    The market may be shifting in term length expectations due to affordability and age.

    Buy Now, Not When Everyone Else Does
    Encouraging buyers to act before another market frenzy hits.

    Guest Info
    📇 John Hudson

    Owner & Sr. Mortgage Advisor
    🏦 H&M Mortgage Group
    📍 San Antonio, TX
    📧 john@hmmortgagegroup.com

    📇 Brianna Jones

    Licensed Realtor®
    🏡 JBGoodwin REALTORS®
    📍 San Antonio, TX
    📧 brianna.jones@jbgoodwin.com

    Mark Jones | Branch Manager | Sr. Loan Officer nmls# 513437
    iThink Mortgage
    Founder and Co-Owner of LoanBot & ReviewMyMortgage.com

    Support the show

    Key Factors Podcast is Powered by ReviewMyMortgage.com
    Host: Mark Jones | Sr. Loan Officer | NMLS# 513437
    If you would like to work with Mark on your next home purchase or as a partner visit iThink Mortgage.

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    1 hr and 13 mins
  • Are You Leveraging or Just Taking Advantage -Talking Real Estate
    Sep 9 2025

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    Are You Leveraging or Just Taking Advantage -Talking Real Estate

    In this high-energy episode of the Key Factors Podcast – Real Estate AF, host Mark Jones welcomes back Dylan Shively and introduces Carlos Puckerin, a dual-citizen entrepreneur from Detroit and Windsor, Ontario, now based in Houston. Together, they dive into the hard truths about real estate, entrepreneurship, scaling systems, authenticity, and marketing. Carlos unpacks his journey from fix-and-flip investor to founding Loaded Realty and LLGS (Loaded Lead Generation System)—a full-stack business-in-a-box platform for realtors.

    They tackle why most agents fail, the psychology behind sphere-of-influence vs cold lead generation, and how Carlos and Dylan are teaming up to help first-time buyers through education, credit restoration, and down payment readiness. The trio drops nonstop gems on mindset, branding, habit formation, delegation, social content strategy, and navigating the “Matrix” of modern marketing. You’ll laugh, rethink your hustle, and walk away ready to delegate, automate, eliminate—and regulate.

    Support the show

    Key Factors Podcast is Powered by ReviewMyMortgage.com
    Host: Mark Jones | Sr. Loan Officer | NMLS# 513437
    If you would like to work with Mark on your next home purchase or as a partner visit iThink Mortgage.

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    1 hr and 6 mins
  • Becoming the Trust Validator - Building Your Trust Currency
    Jul 28 2025

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    In this powerful and unfiltered episode of the Key Factors Podcast – Real Estate AF, host Mark Jones catches up with returning guest Dylan Shively for his fifth appearance. In this episode, the hosts emphasize the importance of giving free advice to establish credibility and build "trust". The two dive deep into Dylan’s evolution from a credit repair professional into a media entrepreneur, now co-leading Vision Partners Media. Dylan shares how he became a “trust validator,” why giving free value consistently pays off, and what it truly takes to grow in business, life, and leadership. They also explore the power of transparency, the danger of ego, and how entering the right rooms—and asking the right questions—can change your life. Packed with truth bombs, motivation, and raw real-talk, this episode is a must-listen for entrepreneurs, real estate professionals, and anyone chasing growth.

    Follow the Key Factors Podcast

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    Apple Podcasts: https://podcasts.apple.com/us/podcast...

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    #LoanOfficer #MortgagePodcast #RealEstateTips #KeyFactorsPodcast #MortgageMarketing #LoanOfficerTraining #RealEstateProfessionals #MortgageIndustry

    Support the show

    Key Factors Podcast is Powered by ReviewMyMortgage.com
    Host: Mark Jones | Sr. Loan Officer | NMLS# 513437
    If you would like to work with Mark on your next home purchase or as a partner visit iThink Mortgage.

    Show More Show Less
    47 mins