This is the first chapter of a new mini-series of bonus episodes in collaboration with Fresh Clinics. After 300 episodes we've decided to try something different - recording in a new studio, getting back to real life and in person recordings and to work with Fresh Clinics and some of their brand partners.

Three episodes will be published on Wednesday's (today, June 18th & July 9th) and a new killer feature is that you'll be able to watch the entire video of these podcasts either on Spotify or our YouTube channel.

In chapter 1 we host both of the co-founders of Fresh Clinics, Dr John Delaney & Dr John Holbrook. In this episode we discuss the findings of their comprehensive survey of around 200 Australian clinics, highlighting trends and challenges in the industry.

Key topics include the impact of new regulations, the role of business skills in clinical practices, and the evolving landscape of marketing strategies within the aesthetics sector. Our conversation touches on the integration of wellness and regenerative health with aesthetics, the importance of product quality over price, and the future growth of the industry.

00:00 Introduction to the New Miniseries

00:29 Our Guests

01:50 State of Medical Aesthetics: Survey Insights

09:00 Business Challenges in Aesthetics

17:02 Regulatory Concerns and Their Impact

24:23 Entrepreneurship and Business Strategy

32:57 Addressing Price Increases and Business Diligence

33:27 Mastering Financial Conversations with Patients

34:00 Case Study: Financial Discrepancies and Solutions

34:54 The Role of Social Media in Marketing

36:54 Building Local Community and Patient Referrals

38:45 Realigning Business Expectations and Industry Maturation

41:12 Trends in Aesthetic Treatments and Hybrid Healthcare

44:09 Blurring Lines Between Wellness and Aesthetics

47:45 Importance of Skincare in Clinics

52:42 Choosing Suppliers: Quality Over Price

58:26 Challenges and Opportunities in Product Training

01:01:19 Future Growth and Technological Integration

01:04:30 Special Offers and Upcoming Events

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Episode 301 hosts Dr Eyal Kramer (Plastic Surgeon from Tel Aviv, Israel) & Dr Ellen Selkon (Cosmetic Physician from Auckland, New Zealand).

In our 'Masterclass Series' we host global experts to teach us about fillers, bio-stimulators, bio-remodellers, polynucleotides, exosomes and other products. (For toxin insights, check out our other mini-series, 'The Tox Talks')

In Chapter 4 we focus on a new product launched by IBSA called 'Profhilo Structura'. Our conversation covers the technical aspects of the product, the difference between Profhilo and Profhilo Structura, how Structura works on a cellular level, patient choice and suitability, injecting techniques and more.

00:00 Introduction

00:51 300th Episode Celebration and IA Competition Announcement

02:10 Special Guests Introduction

04:01 Innovations in Aesthetic Medicine

09:41 Understanding Bio Remodeling and Healing

14:57 How Profilo Works On A Cellular Level

22:53 The Difference Between Profilo and Profhilo Structura

32:00 Practical Application of Profhilo Structura and The Patient Consultation

45:06 Injection Techniques with Profhilo Structura

45:44 Identifying Saggers vs Sinkers

48:58 Patient Experience and Immediate Effects

51:23 Protocol and Treatment Frequency

56:29 Complications and Safety

01:07:53 Combining Treatments and Techniques

01:27:10 Final Thoughts and Future Ideas

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To celebrate our milestone 300th episode, we are honoured to re-host Dr Jean Carruthers (Opthalmologist from Toronto, Canada) & Dr Michael Kane (Plastic Surgeon from New York, USA).

This episode is divided into Part 1 and Part 2. Part 2 is available to listen to for FREE by signing up to our Patreon as a 'free member':

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We've been priviledged to have hosted both of our guests on the podcast previously (episodes 120 and 190) and these rank in the top five of our most listened to episodes ever.

These two legendary pioneers helped discover and evolve the science of botulinum toxin treatments and facial aesthetics as a speciality. Jean and Michael's experience is unparalleled having both worked on the advisory boards and research teams from every major pharma company over the past 40 years. So we go on a deep dive to learn where we've come from, where we're currently at and where we might be going in the world of aesthetics.

01:48 Celebrating 300 Episodes

03:18 Special Guests: Dr. Jean Caruthers and Michael Kane

03:01 The Origins and Development of Toxins

04:55 Exploring the Hall Strain and Toxin Subtypes

07:14 Early Experiments and Discoveries

07:15 Early Trials and Challenges

13:01 Pioneering Techniques and Complications

22:51 Long-Term Effects of Muscle Relaxation

23:45 Exploring Botulinum Toxin B

28:32 Training and Techniques for New Injectors

35:22 Consultation and Patient Interaction

44:22 Beyond Wrinkles: Emotional Wellness

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