In this episode, Joca Torres and Fabio Duarte reflect on their journeys in product management, both in Brazil and internationally. They share personal stories and insights from their global experiences, offering valuable lessons on how to succeed in the dynamic world of product management.

Key Topics Discussed:

➡️ How Brazilian product managers tackle global challenges

➡️ Creativity and adaptability in cross-cultural product teams

➡️ The significance of data-driven decision-making

➡️ The importance of understanding cultural nuances in product delivery

➡️ Tips on navigating international product markets

Ever thought about how product challenges are strikingly similar around the world?
That’s what I discovered when I stepped out of my comfort zone and traveled across six European cities. The goal? To launch my book in new languages and (in)validate a hypothesis: that the challenges of product management and development are universal.
With each conversation I had with professionals from different countries, the hypothesis proved true. Regardless of language or digital maturity, the same questions kept coming up: how to create real impact, how to align technology with strategy, how to build the trust needed to operate autonomously.
I came back even more convinced that, in product, listening carefully and acting with intention remain our greatest strengths.

Have you ever thought that managing a portfolio with numbers alone can blind you to the future? Just as the BCG Matrix helps you understand where to allocate resources today, Product Vision shows you where we should go. But used in isolation, each has its limitations.

Together, they expand our decision-making capacity—both tactical and strategic—and reveal not only what needs attention now but also what deserves investment in the years ahead. Portfolio management isn’t just about efficiency; it’s about direction.

Have you ever thought that writing was once seen as a threat? Just as Socrates feared it would weaken memory and human knowledge, today many view artificial intelligence with the same concern. But like writing, AI can be a lever — not a replacement — to expand our thinking, creativity, and the way we create products.

Are we really preparing those who are just starting out in product? Understand why turning APMs into assistants can be a mistake — and how to offer more complete and effective learning from the very beginning of their careers.

Business on one side, product on the other? That model is outdated. Companies like Nubank and Netflix grow because they integrate strategy, technology, and product in a unified way. Want to understand how to apply this approach to your company? Listen to the episode.

Have you ever stopped to think about how the separation between strategy and execution can impact the user experience? Learn how a common concept in tech companies can lead to unexpected challenges — and why aligning roles and goals is essential to creating truly integrated products

Have you ever wondered how misinterpretations can affect product management structures? Discover why the role of the Product Owner is not always subordinate to the Product Manager and how this confusion can impact the organization.