The money is in the list. 

We have heard it before. 

We know how important it is to build a list as it is one of the most important assets in your business. 

The traditional way of building a list is by offering a lead magnet. This means you give your audience something for free in exchange for an email. 

But....do you really need to build a lead magnet or is there a better way??

One of the greatest marketers manages to build a list with a 60% opt-in rate without a lead magnet. Pretty cool uh?

I'm sharing it all in this episode.

Hit play and listen. 

Hey, 

in my previous episode, I talked about the power of storytelling and how it could be a great direction to embark on your marketing.. In today's episode, I will be sharing a story to show you an example of how storytelling works. 

You can use stories for almost anything. You can use it on your ads, blog, social post, and emails. Basically any form of communication you have with your audience. You can use stories to connect, create high engagement and sales. 

I will be a personal story of mine. An embarrassing one in fact. This was the moment I isolated myself from everybody. 

Hit play and listen.

Hey, welcome to the Escape Podcast!

Generating sales through the written word is one the greatest skill any marketer can master. Many are using the copywriting and direct response approach to write emails, which works. 

But what if there is a better way. 

A way where you can stand out from everybody, be different, foster better engagement and relationship with your audience, and make A LOT MORE SALES!

Tune in to this episode to find out.