• Ep 181 | Why You Can't Sell Your Sales People

  • Nov 14 2022
  • Length: 2 hrs and 13 mins
  • Podcast
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Ep 181 | Why You Can't Sell Your Sales People

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  • Summary

  • The greatest sales people aren’t necessarily the people who can bring a “no” to a “yes”. The greatest sales people are the ones who can recognize when their ideal client is in front of them, and help them make decisions that will improve their current condition.

    In this week’s podcast, Amer talks about the new challenges that come with leading a sales team and how the experience has brought a new light to his own talents.

    He uses this phenomenal analogy – if you’re baking and your cookies turned out amazing because you added a little bit more vanilla extract than usual, and someone who tries your cookies asks you what you did differently to make them so amazing this time, unless you’re an incredible baker it might be hard for you to pinpoint. You might end up telling people that you added more sugar this time… and when they try it they won’t get the same result that you did.

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