Mark interviews Roseanne Cheng, an award-winning author, ghostwriter, and book marketer who is passionate about educating authors and publishers about the power and opportunity of having their books elevated to the international market. They talk about her writing life, her author mentoring life, and about how DropCap Marketplace is a great bridge between indie authors and the licensing foreign language rights through traditional agencies and book scouts. Prior to the interview, Mark shares a personal update, comments from recent episodes, and a word from this episode's sponsor. Learn more about this self-publishing/WIDE-publishing focused cruise. In their interview Mark and Roseanne talk about: Roseanne's background and passion for helping writersThe first book Roseanne published (The Take Back of Lincoln Junior High) back in 2013 when she was teaching full-time and how it will always have a special place in her heartWorking with Wise Ink Creative Publishing and the great respect that Roseanne has for the women who run that businessThe various lessons learned with writing and publishing a book and how you can turn the things that you learned (via various mistakes you've made) into positives by helping others on their own journeysTaking on the role of Marketing Director at Wise Ink by leveraging her own experiences to help shepherd other writers through the process of releasing a new bookWorking with authors to create their own custom marketing plans based on their goalsMeeting and connecting with a dear friend, Josie, and teaching one another things they were each good atCreating an online school with Josie called Evergreen Authors in about 2019How the pandemic ended up helping these courses and various other online teaching and Roseanne's ghostwriting business to really take offThe genesis of her first book, The Take Back of Lincoln Junior HighReading the novel after taking a long break (focusing on the endless work and much sleeplessness of raising small children) and recognizing that it was really goodHow Roseanne's role as a teacher helped prepare her for the work she does in helping authorsThe co-authored book BUZZ: THE ULTIMATE GUIDE TO BOOK MARKETINGRoseanne's books THE EVERYGREEN AUTHOR: MASTER THE ART OF BOOK MARKETING and PORTABLE MAGICThe importance of asking your readers: "Where do you buy books?"The WIDE FOR THE WIN message of being in as many places as possibly and opening as many doors as possible and how it really resonated with RoseanneGetting involved in the "Rights" side of publishing and the entire distribution network that she had not yet been tapped intoA story about the first time Roseanne received an email from a foreign publisher who reached out because they were interested in the foreign language rights to her workThe creation of DropCap Marketplace as a match-making service between indie authors/small publishers and agents and book scoutsThe various other marketing resources available for authors on the DropCap siteHow DropCap marries technology with relationship resources within the industryThe special coupon code for Stark Reflections listeners. STARK20 - to get 20% off the listing at DropCap marketplaceAnd more . . . After the interview, Mark reflections on Roseanne's passion for helping writers and the importance for indie authors of recognizing where they can DIY and where they might be better off leveraging experts in a particular area of publishing. Links of Interest: Roseanne Cheng's Website Roseanne's Books Evergreen Authors WebsiteDropCap Marketplace Use coupon STARK20 to get 20% off Cruising WritersStark Publishing Support for Authors Via Margins AgencyScribeCount (Mark's Affiliate Link)Mark's YouTube ChannelBuy Mark a CoffeePatreon for Stark Reflections How to Access Patreon RSS Feeds An Author's Guide to Working With Bookstores and LibrariesThe Relaxed Author Buy eBook DirectBuy Audiobook Direct Publishing Pitfalls for AuthorsAn Author's Guide to Working with Libraries & BookstoresWide for the WinMark's Canadian Werewolf Books This Time Around (Short Story)A Canadian Werewolf in New YorkStowe Away (Novella)Fear and Longing in Los AngelesFright Nights, Big CityLover's MoonHex and the CityOnly Monsters in the Building The Canadian Mounted: A Trivia Guide to Planes, Trains and AutomobilesYippee Ki-Yay Motherf*cker: A Trivia Guide to Die Hard Roseanne Cheng is an award-winning author, ghostwriter, book marketer, and Director of Business Development DropCap Rights Agency. A lifelong reader and writer, she began her work in book publishing as a Marketing Director for an indie publishing house based in Minneapolis and eventually co-founded Evergreen Authors, an online school teaching authors the business of writing and marketing their creative work. In her current role with DropCap, she has the unique pleasure of matching global rights buyers with titles that have the potential to positively impact their communities. She is passionate about educating ...
