• Digital Marketing Basics Part 1: Understanding CAC, nCAC, LTV

  • Mar 21 2025
  • Length: 27 mins
  • Podcast

Digital Marketing Basics Part 1: Understanding CAC, nCAC, LTV

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  • Summary

  • Dive deep into the importance of understanding and leveraging key metrics like Customer Acquisition Cost (CAC), New Customer Acquisition Cost (nCAC), and Lifetime Value (LTV) to scale your business effectively.

    In this episode of Curry, Cheese, and Vegemite: The Google Ads Aficionados, our experts discuss key metrics beyond just definition. They talk about how to apply them effectively for business success, how each influences growth, and how to calculate projected profitability. They also share strategies to scale more effectively. Watch this video now.


    Connect with The Google Ads Aficionados on LinkedIn:

    Usama Khan:

    / usama-khan-mk

    Colby Doyle:

    / colbycdoyle

    Glen Wilson:

    / glenmwilson


    Curry, Cheese, and Vegemite: The Google Ads Aficionados videos:

    • Curry, Cheese, & Vegemite: The Google...


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