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CFO THOUGHT LEADER

CFO THOUGHT LEADER

By: The Future of Finance is Listening
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CFO THOUGHT LEADER is a podcast featuring firsthand accounts of finance leaders who are driving change within their organizations. We share the career journey of our spotlighted CFO guest: What do they struggle with? How do they persevere? What makes them successful CFOs? CFO THOUGHT LEADER is all about inspiring finance professionals to take a leadership leap. We know that by hearing about the successes — (and yes, also the failures) — of others, today’s CFOs can more confidently chart their own leadership paths across the enterprise and take inspired action.Middle Market Media LLC, 2019 Career Success Economics
Episodes
  • 1099: Turning Back‑Office Data into Front‑Line Decisions | Emma Whelan, CFO, MarginEdge
    May 21 2025

    When a restaurant’s weekly salmon order suddenly spikes in price, Emma Whelan wants chefs adjusting menus the next morning—not tallying losses a month later. “The system will alert them if the price of salmon (has) gone up unexpectedly,” she tells us, describing MarginEdge’s real‑time cost engine. It is a small but telling vignette from Whelan’s first months as CFO, and it captures the company’s wider ambition: “MarginEdge wants to create a world where restaurant operators can focus on great food and great service without having to worry about the back office,” she tells us.

    Whelan explains that the platform “automate(s) the key back office tasks like invoice processing, inventory and recipe costing” by pulling data directly from point‑of‑sale systems and scanned invoices. That automation replaces hours of spreadsheet drudgery and—more critically—turns yesterday’s paperwork into today’s decision support. The salmon alert, she notes, lets owners “switch vendors, re‑price the menu, or adjust portion sizes before it starts to impact their margins,” a response time that can separate profitable months from painful ones.

    Her strategic priorities echo the same urgency. Backed by Osage, Schooner Capital and Ten Coves Capital, Whelan directs new funding primarily to R&D so the software stays “at the cutting edge” of restaurant needs. Investing in talent runs a close second; Glassdoor awards and sky‑high satisfaction scores, she tells us, prove that an engaged workforce builds better products—and happier customers feel the difference. In Whelan’s finance playbook, speed, clarity and culture work together, just like ingredients in a well‑seasoned dish.

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    54 mins
  • 1098: Pandemic Rollercoaster Veteran Champions Smarter MRI Suites | Jill Woodworth, CFO, Prenuvo
    May 18 2025

    When Peloton’s stock debuted in 2019, CFO Jill Woodworth believed the playbook was air‑tight. She had shifted fiscal calendars, re‑segmented reporting and shaped statements that “tell a story,” she tells us. Then COVID hit. Orders “flew nine‑fold overnight,” marketing was switched off, and customer focus narrowed to a single metric: getting bikes from order to doorstep. Wait times ballooned to “four or five months,” but earlier bets—a vertically integrated Taiwanese factory and Peloton‑owned delivery crews—proved “fortuitous,” enabling a sprint to drive delivery toward one week. When demand fell just as quickly, Woodworth slashed the bike’s price and led a restructuring that cut “$800 million of costs,” announcing it days after the board replaced the CEO. The lesson, she says, is clear: even elegant models need room for the unimaginable.

    That conviction now guides her first months at Prenuvo, where a patient can slip into an MRI bore and, under an hour later, leave with a radiologist‑written report on every organ and joint, Woodworth tells us. She is “learning the business” alongside technology, AI and clinical teams, convinced the company holds “so many different ways to grow,” including a new biomarker offering. Finance remains small yet “mighty,” but she will embed analysts so thoroughly that the head of clinical practice “doesn’t want to be in a meeting without” them. Acting as co‑pilot to the CEO, she intends to safeguard a balance sheet that grants “every available option” for raising capital—ensuring, this time, finance anticipates both the surge and the calm that follow ahead.

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    1 hr and 4 mins
  • 1097: The Mutual Advantage in a Cyclical Market | Kevin Ingram, CFO, FM
    May 14 2025

    For nearly ten years, Kevin Ingram knocked on S&P’s door, arguing that FM’s A‑plus rating undervalued its balance sheet. Other rating agencies, such as Fitch, had rated FM at AA. Each visit, Ingram presented fresh numbers; each time, the agency hesitated, wary of making a change. Last summer, six months after FM dropped “Global” from its name, S&P finally moved, lifting the insurer to AA‑minus—a vindication of sorts.

    Along the way, Ingram amplified his philosophy that “capital is our product.” FM’s capital, he tells us, climbed from $12 billion in 2014 to $26 billion today, while exposure grew far more slowly.

    Ingram’s decade‑long campaign distills his philosophy that “capital is our product.” FM’s surplus, he tells us, climbed from $12 billion in 2014 to $26 billion today, while exposure grew far more slowly. That spread, married to a mutual structure, lets the company hold higher retentions, absorb catastrophe volatility and focus on clients that embrace engineering‑driven risk improvement rather than chase every premium dollar.

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    42 mins

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