About the Guest(s):

Isis Young is a professional basketball player, TV analyst, host, and entrepreneur. With an impressive academic background, Isis has earned three degrees, including two master’s degrees.

Her journey in sports media began at Syracuse University, a renowned institution for sports broadcasting. An unfortunate ACL injury during her playing career at Fordham led her to pivot towards broadcasting, where she found a new passion.

Since then, she has worked with multiple networks across March Madness and has developed a business focused on media training and coaching for athletes. Isis uses her expertise to help other athletes articulate their stories and build their personal brands.

Episode Summary:

In this captivating episode, Isis Young delves into her multifaceted career as a pro basketball player turned broadcaster. Young shares her experience finding her calling in sports media and emphasizes the value of authenticity and purposeful storytelling.

Isis discusses the importance of utilizing connections in college and focusing on both academic and athletic pursuits. She provides invaluable advice to athletes on navigating the college recruiting process, assessing the fit with potential schools, and building relationships.

Additionally, Young touches on the implications of the transfer portal in college sports and NIL (Name, Image, Likeness) opportunities.

Key Takeaways:

• Athletes should leverage college resources and connections to build their future career paths alongside their sports endeavors.

• Choosing a college should be based on a plethora of factors, not just athletics: style of play, educational opportunities, and genuine interest.

• The transfer portal dynamics have changed, and athletes must be mindful of their reasons for transferring to ensure it aligns with their long-term goals.

• Building a brand as an athlete starts with being authentic on social media, which is pivotal from a young age and can serve as a recruiting tool.

• Isis Young aims to become a media training hub for serious athletes, teaching them to maximize their time on camera and articulate their personal brand successfully.

  
  

  Socials:

  Isis on IG: iceyoung23_

  Your World Enterprises: yourworldent_

  Ashley on IG: _thisisashleyr

  Its Just Different on IG: itsjustdifferentpod