AI Marketing cover art

AI Marketing

By: Mark Fidelman
  • Summary

  • Season 4: Join Mark Fidelman on "AI Marketing," where cutting-edge AI solutions meet modern marketing strategies. Each episode, we dive into the latest and most effective AI tools revolutionizing the marketing landscape. From deep dives into specific AI technologies to discussions with industry pioneers, our podcast keeps you at the forefront of AI-driven marketing innovation. Whether you're a marketing professional eager to enhance your campaigns or a tech enthusiast curious about AI's impact on marketing, "AI Marketing" is your go-to resource for staying ahead in the dynamic world of AI marketing. Tune in to explore how artificial intelligence is transforming marketing.
    Mark Fidelman 2024
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Episodes
  • Here Are My 3 Favorite ChatGPT Use Cases For Marketing
    Apr 19 2024

    Mark discusses his experiences with using AI tools like Chat GPT for various tasks, including content creation, financial analysis, and marketing.

    He emphasized the importance of double-checking AI outputs with professional experts and highlighted the potential of AI to enhance marketing professionals' work.

    Mark shares his experience with using AI tools for marketing purposes, including generating ideas for marketing campaigns and tokenizing projects for funding.

    Using ChatGPT for marketing tasks.
    • Mark for Delta discusses using ChatGPT for writing and editing.
    • Speaker uses ChatGPT to analyze financials, transcribe podcasts, and provide insights.
    • Speaker2 shares 3 use cases for ChatGPT: reviewing, brainstorming, and making marketing proposals more creative.
    • Speaker2 encourages listeners to share their own ChatGPT use cases in the comments or via email.

    Brought to you by http://www.Fanaticsmedia.com

    Want to hire Mark to build a world-class AI Driven marketing team to double your leads and sales?

    Goto www.fanaticsmedia.com to schedule.

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    7 mins
  • The Killer AI App for Finance
    Apr 15 2024

    Join host Mark Fidelman as he dives into the transformative world of artificial intelligence in the latest episode of "AI Unveiled." with Jas Dhillon of FinanceIQ.ai This episode is a treasure trove of insights for enthusiasts and professionals alike, exploring the cutting-edge applications of AI tools like Jasper in content production, team collaboration, and beyond.

    Mark and Jas kick off the discussion by examining how Jasper and similar AI tools are not just facilitating but revolutionizing content creation, making it simpler for businesses to communicate their value propositions and establish authority in their respective fields. They share personal anecdotes and professional experiences, revealing how these tools enhance efficiency and drive traffic.

    The conversation then pivots to the intriguing potential of AI in marketing and its significant impacts on the college application process, a topic that resonates with many parents and students today. Listen in as they discuss the reliability of AI detectors and the next generation's advanced AI capabilities, providing a comparative analysis of popular AI writing tools such as Jasper, Claude 3 Opus, and GPT-4.

    Jas also provides an exclusive look into his company, Finance IQ, and its pioneering AI-powered tools designed to automate business processes in the asset management sector. He highlights a notable project with Franklin Templeton, showcasing how their AI technology has streamlined tax processing, reduced error risks, and enhanced overall efficiency.

    The episode doesn't shy away from the challenges either. Jas and Mark address the hurdles in developing AI systems, the ongoing need for improvements, and the exciting future of AI applications in legal and financial sectors.

    Moreover, Jas shares his excitement about his upcoming presentation at the prestigious 'Imagination and Action' AI conference in Boston, inviting listeners to join him for what promises to be an enlightening experience.

    Tune into "AI Unveiled" for a compelling journey through the landscape of artificial intelligence with two seasoned experts, Jas Dhillon and Mark Fidelman, who not only reveal the current state of AI technology but also its promising future. Whether you're an AI novice or a veteran, this episode is packed with valuable insights and practical advice to help you harness the power of AI in your professional endeavors.

    Want to hire Mark Fidelman, contact him at www.fanaticsmedia.com or on LinkedIn at www.linkedin.com/in/fidelman

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    37 mins
  • This AI Marketing Tool Will Change Everything
    Apr 13 2024

    Brought to you by http://www.Fanaticsmedia.com

    Topic: AI in marketing and the transformative potential of AI technology, specifically focusing on tokenization and content creation.

    Key Points Discussed:
    1. AI's Role in Marketing:

      • Mark shared insights from his presentation at the Digimarc conference about using AI in marketing, particularly how his small team effectively promotes Smartblocks, a real estate tokenization platform.
      • He highlighted the low adoption rate of AI among professional marketers, noting that only 20% of attendees from major corporations use AI daily, which surprised him given their advanced technological environment.
    2. Future of AI and Marketing:

      • Mark predicts significant growth in the AI sector, expecting it to reach a market size of $214 billion by 2030 up from $20 billion today. He emphasized its rapid development pace compared to other technologies.
      • He stressed the need for marketers to evolve from basic implementers to architects of sophisticated AI-driven marketing strategies.
    3. Innovative AI Tools and Applications:

      • Introduction of "Open AI Sora," an advanced tool capable of generating realistic short films and scripts from simple prompts, demonstrating the potential of AI in creating dynamic and engaging marketing content.
      • Mark encouraged marketers to leverage AI for personalized advertising, envisioning a future where ads are tailored to individual preferences, potentially enhancing customer engagement and effectiveness.
    Notable Quotes:
    • On AI Adoption: "Only 20%...these are professional marketers or people from Netflix, from big healthcare companies... I was kind of shocked by that."
    • On AI's Potential: "AI, the AI business to be 214 billion, which is a CAGR of 26.7% that's growing as fast if not faster than tokenization is."
    • On Content Creation with AI: "Imagine how many iterations of a video ad you could show people... if you find that one is resonating more... then that's something that you could send out to everybody else in your database."
    • On Personalization: "Imagine videos tailored to you and your likes and dislikes and needs and cultural preferences. Essentially, it's developed on the fly to suit what that potential customer... likes or doesn't like, How incredible is that?"
    Conclusion:

    The podcast effectively showcases the intersection of AI technology with modern marketing practices, emphasizing the transformative impact AI can have on content creation and personalization. Mark's discussion serves as a call to action for marketers to embrace and become proficient with AI tools to stay competitive and innovative in the rapidly evolving digital landscape.

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    13 mins

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