In this episode of 10x Your Team, Camden and Otis McGregor are joined by Katie Smith, the Queen of the Customer Journey, to explore the art of transforming chaos into strategic success. Katie shares her insights on crafting tailored marketing strategies that align with company goals and foster strong teams. With a background in environmental science and psychology, Katie's unique approach empowers businesses to connect with consumers and promote shared values. Whether you're a startup or an established company, this episode offers valuable lessons on driving sustainable growth and creating meaningful customer experiences.

More About Katie: Katie Smith, known as the Queen of the Customer Journey, is a visionary marketer dedicated to transforming chaos and stagnation into strategic success. Her approach empowers businesses to connect with consumers, promote shared values, and be a force for good in today’s world. Based in Livingston, Montana, Katie infuses her love for adventure and public lands into her work.. With a background in environmental science and psychology, Katie’s unique journey from outdoor guiding to a Masters in Public Relations led her to found Wild Path Consulting, where she assists rebels and disruptors in bringing their business visions to life Dedicated to providing the best experience for the customer., Katie crafts tailored marketing strategies that align with company goals, fosters strong teams, and drives sustainable growth.


Chapter Titles and Times:

Introduction to Katie Smith [00:00 - 05:00]
Overview of Katie's background and expertise
Introduction to the episode's themes

The Art of the Customer Journey [05:01 - 15:00]
Katie's approach to transforming chaos into strategic success
The importance of aligning marketing strategies with company goals

Connecting with Consumers [15:01 - 25:00]
Strategies for promoting shared values and building strong teams
Insights on creating meaningful customer experiences

Driving Sustainable Growth [25:01 - 35:00]
Tips for fostering growth in startups and established companies
Katie's experiences with Wild Path Consulting

Lessons from the Outdoors [35:01 - 45:00]
How Katie's love for adventure and public lands influences her work
The role of environmental science and psychology in marketing

Closing Thoughts and Takeaways [45:01 - End]
Final reflections from Katie and the hosts
Key takeaways for leaders and marketers

#10xYourTeam #CustomerJourneyQueen #StrategicSuccess #MarketingWithPurpose #TeamDrivenGrowth #CustomerExperienceMatters #SustainableGrowth #ValueDrivenMarketing #LeadWithStrategy #ChaosToClarity


Katie Smith
LinkedIn: https://www.linkedin.com/in/katiesmithwildpath/
Website: https://followthewildpath.com/

In this episode of 10x Your Team, Camden and Otis McGregor are joined by Jan Rutherford, a former Green Beret and founder of Self-Reliant Leadership®. Jan shares his unique insights on leadership, drawing from his experiences in the military and his work with executives and veterans. The conversation explores the importance of self-reliance, grit, and disciplined duty in forging indomitable teams. Jan discusses his wilderness expeditions, the lessons learned from nature, and how these experiences translate into effective leadership strategies. Whether you're an aspiring leader or a seasoned executive, this episode offers valuable perspectives on becoming a self-reliant leader.

More About Jan:
Jan Rutherford is an executive coach, keynote speaker, and a former Green Beret. He is the founder of Self-Reliant Leadership®, where he leads Crucible® wilderness expeditions with executives and veterans. He’s the co-host of The Leadership Podcast, has online courses on LinkedIn, Skillsoft, and Udemy, and is the author of “The Littlest Green Beret: On Self-Reliant Leadership.” His latest book is, “Becoming a Self-Reliant Leader: How Grit and Disciplined Duty Forge Indomitable Teams.”


Chapter Titles and Times:

Introduction to Jan Rutherford [00:00 - 05:00]
Overview of Jan's background and expertise
Introduction to the episode's themes

The Concept of Self-Reliant Leadership [05:01 - 15:00]
Jan's philosophy on self-reliance and leadership
The role of grit and disciplined duty in leadership

Wilderness Expeditions and Leadership [15:01 - 25:00]
Insights from Crucible® wilderness expeditions
How nature teaches valuable leadership lessons

Building Indomitable Teams [25:01 - 35:00]
Strategies for fostering resilience and teamwork
Jan's experiences with executives and veterans

Practical Leadership Advice [35:01 - 45:00]
Tips for aspiring leaders to develop self-reliance
Jan's thoughts on continuous learning and growth

Closing Thoughts and Takeaways [45:01 - End]
Final reflections from Jan and the hosts
Key takeaways for leaders seeking to enhance their skills

#10xYourTeam #CamAndOtis #JanRutherford #SelfReliantLeadership #GreenBeretWisdom #LeadershipWithGrit #DisciplinedDuty #IndomitableTeams #WildernessLeadership #CrucibleExpeditions #ExecutiveCoach #LeadershipLessons #LeadWithResilience #GritAndGrowth #VeteranLeadership #TheLeadershipPodcast #SelfReliantLeader #LeadershipInNature #TeamResilience #ForgingLeaders

Jan Rutherford
https://selfreliantleadership.com/
https://www.linkedin.com/in/JanRutherford/
https://www.youtube.com/user/JanRossRJR
https://theleadershippodcast.com/
https://www.facebook.com/selfreliantleadership/
https://www.instagram.com/selfreliant_leadership/
https://x.com/JanRutherford

Jose Berlanga didn’t just build homes, he built a business. In this episode, we cover his journey from the founding of Tricon Homes to his disciplined approach to deals, leadership, and unlocking potential in every project.

About Jose:
Jose Miguel Berlanga is the co-founder of Tricon Homes, an industry leader with yearly revenues of $100 million. As CEO, he has structured deals, invested, and negotiated land acquisitions and sales transactions in excess of a billion dollars, while managing the day-to-day operations and building close to 2,000 homes to date. A graduate from the university of St. Thomas with multiple degrees in Business Administration, Economics, and Philosophy, Jose’s discipline and methodic approach allows him to create customized strategies to maximize the potential of each project. His passion for business and life has led him to inspire and motivate his others by being an example and a mentor that consistently delivers results through a strong work ethic. He is the author of the new book, The Business of Home Building.


Chapter Titles and Times:

Introduction to Jose Berlanga [00:00 - 05:00]
Overview of Jose's background and expertise
Introduction to the episode's themes

The Journey of Tricon Homes [05:01 - 15:00]
Founding Tricon Homes and early challenges
Key milestones in the company's growth

Strategic Planning and Execution [15:01 - 25:00]
Jose's approach to strategic planning and deal-making
The importance of discipline and methodical strategies

Leadership and Mentorship [25:01 - 35:00]
The role of mentorship in business success
Jose's insights on effective leadership

Maximizing Business Potential [35:01 - 45:00]
Strategies for maximizing potential in projects
Lessons from Jose's book, The Business of Home Building

Closing Thoughts and Takeaways [45:01 - End]
Final reflections from Jose and the hosts
Key takeaways for leaders and entrepreneurs

#10xyourteam #LeadershipDevelopment #BusinessInsights #JoseBerlanga #TriconHomes #SuccessStrategies #EntrepreneurialMindset #PodcastHighlights #TheBusinessOfHomeBuilding #LeadWithPurpose #DisciplineEqualsFreedom



Jose Miguel Berlanga
LinkedIn: https://www.linkedin.com/in/jose-berlanga-900a9518/