YOURS TRULY, JOHNNY DOLLAR

For over twelve years, from 1949 through 1962 (including a one year hiatus in 1954-1955), this series recounted the cases "the man with the action-packed expense account, America’s fabulous freelance insurance investigator, Johnny Dollar". Johnny was an accomplished 'padder' of his expense account. The name of the show derives from the fact that he closed each show by totaling his expense account, and signing it "End of report... Yours Truly, Johnny Dollar".

Terry Salomonson in his authoritative "A Radio Broadcast Log of the Drama Program Yours Truly, Johnny Dollar", notes that the original working title was "Yours Truly, Lloyd London". Salomonson writes "Lloyd London was scratched out of the body of (the Dick Powell) audition script and Johnny Dollar was written in. Thus the show was re-titled on this script and the main character was renamed. Why this was done was unclear – possibly to prevent a legal run-in with Lloyd’s of London Insurance Company." Although based in Hartford, Connecticut, the insurance capital of the world, freelancer Johnny Dollar managed to get around quite a bit – his adventures taking him all over the world.

There were some unusual devices used in the show that help set it apart from other shows. There was no partner, assistant, or secretary for Johnny. The character closest to a continuing role was that of Pat McCracken of the Universal Adjustment Bureau, who assigned Johnny many of his cases. Another atypical aspect gave the show additional credibility – frequently, characters on the show would mention that they had heard about Johnny’s cases on the radio. Johnny often used his time when filling out his expense accounts to give the audience background information or to express his thoughts about the current case.

No fewer than eight actors played Johnny Dollar. Dick Powell, of Rogue’s Gallery fame, cut the original audition tape, but chose to do Richard Diamond, Private Detective instead. Gerald Mohr, of The Adventures of Philip Marlowe fame, auditioned in 1955, prior to Bob Bailey getting the title role. Through the first three actors to play Johnny Dollar (Charles Russell, Edmond O'Brien, and John Lund), there was little to distinguish the series from many other radio detective series. Dollar was just another hard-boiled detective in a medium that was overloaded with the stereotype. Charles Russell, the first to play the role, would throw silver dollars to bellboys and waiters. Luckily, this trite gimmick did not survive long.

YOURS TRULY, JOHNNY DOLLAR

For over twelve years, from 1949 through 1962 (including a one year hiatus in 1954-1955), this series recounted the cases "the man with the action-packed expense account, America’s fabulous freelance insurance investigator, Johnny Dollar". Johnny was an accomplished 'padder' of his expense account. The name of the show derives from the fact that he closed each show by totaling his expense account, and signing it "End of report... Yours Truly, Johnny Dollar".

Terry Salomonson in his authoritative "A Radio Broadcast Log of the Drama Program Yours Truly, Johnny Dollar", notes that the original working title was "Yours Truly, Lloyd London". Salomonson writes "Lloyd London was scratched out of the body of (the Dick Powell) audition script and Johnny Dollar was written in. Thus the show was re-titled on this script and the main character was renamed. Why this was done was unclear – possibly to prevent a legal run-in with Lloyd’s of London Insurance Company." Although based in Hartford, Connecticut, the insurance capital of the world, freelancer Johnny Dollar managed to get around quite a bit – his adventures taking him all over the world.

There were some unusual devices used in the show that help set it apart from other shows. There was no partner, assistant, or secretary for Johnny. The character closest to a continuing role was that of Pat McCracken of the Universal Adjustment Bureau, who assigned Johnny many of his cases. Another atypical aspect gave the show additional credibility – frequently, characters on the show would mention that they had heard about Johnny’s cases on the radio. Johnny often used his time when filling out his expense accounts to give the audience background information or to express his thoughts about the current case.

No fewer than eight actors played Johnny Dollar. Dick Powell, of Rogue’s Gallery fame, cut the original audition tape, but chose to do Richard Diamond, Private Detective instead. Gerald Mohr, of The Adventures of Philip Marlowe fame, auditioned in 1955, prior to Bob Bailey getting the title role. Through the first three actors to play Johnny Dollar (Charles Russell, Edmond O'Brien, and John Lund), there was little to distinguish the series from many other radio detective series. Dollar was just another hard-boiled detective in a medium that was overloaded with the stereotype. Charles Russell, the first to play the role, would throw silver dollars to bellboys and waiters. Luckily, this trite gimmick did not survive long.

The character of Philip Marlowe was too good to stay off stage for long though. A year later CBS decided to take a chance on reviving the show. Norman Macdonnell was producer/director; Gene Levitt, Robert Mitchell, Mel Dinelli, and Kathleen Hite wrote the scripts; and Richard Aurandt was responsible for the music. CBS cast Gerald Mohr to star as Philip Marlowe, with Roy Rowan as announcer. Philip Marlowe, being a loner, was really the only regular character, but throughout the three years the series ran a long string of high-quality supporting Hollywood actors appeared on the show. Performing alongside Mohr at various times were Jeff Corey, Howard McNear, Parley Baer, Lawrence Dobkin, Virginia Gregg, Gloria Blondell, and Lou Krugman. The CBS production ran from September 26, 1948 to September 29, 1950 with an additional short summer run from July 7 to September 15, 1951.

This revival of Philip Marlowe was more favorably received, probably because of a combination of writing and acting. No one could duplicate the writing of Raymond Chandler, but this group of writers was very good. While Chandler's distinctive similes were largely lacking, the strong dry, sarcastic narration was there, and the way Gerald Mohr delivered the lines had a way of making you forget that they weren't written by Chandler. Mr. Mohr seemed born for the part of the cynical detective. His voice and timing were perfect for the character. In a letter to Gene Levitt, one of the show's writers, Raymond Chandler commented that a voice like Gerald Mohr's at least packed personality; a decided an improvement over his opinion of the original show. By 1949 the show had the largest audience in radio.

CBS capitalized on the popularity of Philip Marlowe to introduce a look-alike show a few months later, Yours Truly, Johnny Dollar. During the period both shows were broadcast, Johnny Dollar played second fiddle to the popular Philip Marlowe. Even after Marlowe went off the air in 1951, Dollar remained an average detective show. That was to end Oct 3, 1955 when Yours Truly, Johnny Dollar changed everything; the writers, the format to 15 minutes and the lead actor. The new 15 minute episodes staring Bob Bailey dominated detective/mystery drama from then until its last broadcast, September 30, 1962. That date and that broadcast are generally considered as the last of the radio drama broadcasts.

Philip Marlowe continued to find limited success in the movies and television in America and England after his radio career ended. Several quality presentations of Chandler's character were produced by the BBC in the 1990's. But the death of Chandler's wife pulled him into severe depression and put an end any effective writing. His last unfinished book, Poodle Springs, was finished by Robert B. Parker, a good friend who tried to remain faithful to the Chandler style. Unfortunately, the critics did not agree.

Philip Marlowe, the gritty, no nonsense American detective lived and vanished from the quill of a writer raised in Europe. He will remain a classic buried in the modern world of fighting crime with technology.