Social Storytelling

How do master storytellers compel us? There have been many attempts to understand what makes a good story, but few have used a scientific approach. In The Science of Storytelling, Will Storr applies dazzling psychological research and cutting-edge neuroscience to our myths and archetypes to show how we can tell better stories, revealing, among other things, how storytellers - and also our brains - create worlds by being attuned to moments of unexpected change.

Humans live in landscapes of make-believe. We spin fantasies. We devour novels, films, and plays. Even sporting events and criminal trials unfold as narratives. Yet the world of story has long remained an undiscovered and unmapped country. It's easy to say that humans are "wired" for story, but why? In this delightful and original book, Jonathan Gottschall offers the first unified theory of storytelling. He argues that stories help us navigate life's complex social problems.

Your life is full of experiences that can teach principles, lead teams, and inspire action. But instead of tapping into these experiences, you use facts, numbers, and reasoning - numbing your audiences into a coma. Whether you’re a speaker, leader, teacher, coach, or anyone else who needs to instruct and inspire, this audiobook is for you.

Public speaking is a process of telling stories to get a message across - if we think of it this way, then we only need to work on getting better at telling stories. We tell stories every day. We tell them to our friends, to our families, to our colleagues. We even tell them to strangers on the plane. If we learn to share our stories well, then people will have a positive association. As salespeople, we can link stories to our key points.

I studied over 200 of the best TED talks. I broke each TED talk down in terms of structure, message, and delivery. Here's what I discovered: After studying over 200 TED talks, the one commonality among all the great TED talks is that they contain stories. Discover the 23 storytelling secrets of the best TED talks! In this short, but powerful, guide you're going to learn how to use stories to make your presentations engaging and entertaining.

In The Storytelling Edge, the strategy minds behind Contently, the world renowned content marketing technology company, reveal their secrets that have helped award-winning brands to build relationships with millions of advocates and customers. Join as they dive into the neuroscience of storytelling, the elements of powerful stories, and methodologies to grow businesses through engaging and accountable content.

Filled with thought-provoking examples from leading companies, The Power of Visual Storytelling explains how to grow your business and strengthen your brand by leveraging photos, videos, infographics, presentations, and other rich media. The book delivers a powerful road map for getting started, while inspiring new levels of creativity within organizations of all types and sizes.

Use this guide to storytelling as a sturdy foundation to change how you use stories. You can build solid stories to support your goals in business and life. The provided examples are from some of the world's greatest speakers, storytellers, with advice from leading experts. From best-selling authors to generation-changing motivational speakers, this audiobook covers all the fundamentals of outstanding storytelling. It will help you deliver stories to audiences that will leave them personally affected and motivated.

Si estamos compartiendo una oportunidad de negocio con un nuevo prospecto, orientando a un equipo de trabajo o aconsejando a un hijo, nuestro objetivo no es solo informar. Cuando comunicamos cualquier tipo de información—llámalo propuesta, plan, consejo, proyecto o enseñanza—nuestra intención es motivar a otros a actuar; queremos enseñar, influir y persuadir. Descubre cómo crear y contar tus propias historias, ya sea que lo hagas para construir negocios o para establecer puentes de comunicación con quienes te rodean.

At its core, African folklore embodies the soul of the continent, reflecting its diverse peoples, landscapes, and histories. This book delves into the rich landscape of African folklore, exploring its diverse cultures, traditions, and storytelling techniques. Through a combination of historical context and literary analysis, listeners will gain a deeper understanding of the significance of folktales in African societies and learn how to effectively engage in the art of storytelling for both pleasure and profit.

Improv instructor and writer Jorjeana Marie presents the first book to harness the creative power of improvisation exercises to help both aspiring and seasoned authors defeat writer's block and generate new ideas. Introducing the rules and techniques of improvisation as they apply to fiction writing, improv instructor and writer Jorjeana Marie addresses each major element of storytelling by applying writer's-block-busting games and inner-critic-quieting exercises to get the creative ideas flowing.

Ihre Kommunikation ist Ihre Visitenkarte. Denn die richtige Kommunikation überzeugt. Lernen Sie Ihre Ausdrucksweise lieben und richtig einzusetzen. Schon wirken Sie authentisch und überzeugen sogar Ihre "Gegner". Allein mit der richtigen Dramaturgie können Sie dafür sorgen, dass Ihre Botschaften packend rüberkommen und Ihr Gegenüber Ihnen gerne zuhört. Geschickt aufgebaute Vorträge, Verkaufsgespräche, Reden, Texte oder Videobotschaften sorgen für eine überzeugende Gesprächsführung und Kommunikation. Denn ein professioneller Aufbau entscheidet darüber, ob Sie wahrgenommen werden.

Lo storytelling ha il potere unico di creare connessioni emozionali autentiche tra te e il tuo pubblico e sempre più aziende e professionisti si sono accorti dell'importanza di comunicare il proprio "lato umano" online.

With Storytelling and the Sciences of Mind, David Herman proposes a cross-fertilization between the study of narrative and research on intelligent behavior. The book as a whole centers on two questions: How do people make sense of stories, and how do people use stories to make sense of the world? Examining narratives from different periods and across multiple media and genres, Herman shows how traditions of narrative research can help shape ways of formulating and addressing questions about intelligent activity, and vice versa.

The importance of stories hasn't gone down one bit as time has moved on. The way they are delivered has unimaginably diversified - the invention of writing definitely shook things up. Now two people didn't even have to be in the same room for a story to be passed between them. Today we have trillions of written words easily available to us just a click away.

Branding is a way for a business to make it to the top, plus improve its operations. This audiobook comprises years of experience, created to allow a complete beginner to grasp how the most powerful companies and small businesses handle branding.

Storytelling is a fundamental part of being human and it has been at the core of human experience since inception. In fact, neuroscientists have found that our brains are hardwired for creating, sharing, and understanding our world through stories. Everyone relies on words to deliver a message. But there is a difference between talking about your day and the masterful art of storytelling. Whether you work in fiction or nonfiction, a marketer, a freelancer, a novelist, a student, or a teacher. Masterful Storytelling is an invaluable resource for writers of all trades.

When stories are used in business settings, we expect them to deliver more. We need stories to be remembered and repeated. That's a challenge. Using stories isn't as easy as it may seem, both in terms of shaping stories to align with business situations and telling stories that are compelling enough to repeat. In this audiobook, Sally solves both challenges by providing insights on the listener's perspective and concrete tools to shape storylines and stories that deliver impact.

Storytelling acts as a fantastic teaching tool that imparts life lessons to people of all ages. Storytelling has proved its durability and importance beyond any shadow of a doubt, beginning with the dawn of civilization and continuing in this era of almost immediate access to all knowledge. It has influenced our world in a number of ways, some of which are boringly simple to see and understand, and some of which remain more mysterious and enigmatic in meaning.

Attraverso i secoli, le storie narrate hanno accompagnato la vita di donne e uomini di tutto il mondo, aiutandoli ad affrontare difficoltà e paure, fin dai primi anni della loro vita, a prescindere dal loro ceto sociale, culturale o dall`etnia di appartenenza. Infatti, la narrazione rappresenta un elemento generativo nelle società e della socialità. In questo libro si andrà ad approfondire il perché e il come mettere in relazione il racconto di storie con lo sviluppo dell’intelligenza emotiva.