Game Theory Business

Brian Clegg was always fascinated by Isaac Asimov's classic Foundation series of books, in which the future is predicted using sophisticated mathematical modelling of human psychology and behaviour. Only much later did he realise that Asimov's 'psychohistory' had a real-world equivalent: game...

Games are everywhere: Drivers maneuvering in heavy traffic are playing a driving game. Bargain hunters bidding on eBay are playing an auctioning game. The supermarket's price for corn flakes is decided by playing an economic game. This Very Short Introduction offers a succinct tour of the fascinating world of game theory, a groundbreaking field that analyzes how to play games in a rational way. 

'A rare and refreshing book about the role of chance in football.' Ian Graham, author of How to Win the Premier League *** What if what we know about football isn't true? What if we praise and criticise the wrong teams? What if Real Madrid have won the Champions League too many times and Pep...

In business, every decision changes the decisions available to everyone else. The entrepreneurs who understand this don’t merely react—they think several moves ahead. A great product is not enough. Competitors respond, investors negotiate, partners protect their interests, customers interpret your pricing, and employees follow the incentives you create. To build a successful company, you must understand not only what you want—but what every other player wants and what they are likely to do next.

“Packed with transformative insights, Dealmaking will help a new generation of business leaders get to yes.”—William Ury, coauthor of Getting to Yes Informed by meticulous research, field experience, and classroom-tested strategies, Dealmaking offers essential insights for anyone involved...

The unabridged, downloadable audiobook edition of Kay-Yut Chen and Marina Krakovsky's practical guide, Secrets of the Moneylab: How Understanding People Will Increase Your Profits, read by the actor Matt Addis. Sensational books like Freakonomics have shown how human behaviour follows...