Fitness Industry

Over the next five years, millions of more Americans are expected to take Ozempic and other GLP-1 weight-loss drugs, which are rapidly being recognized as the miracle drugs of this century. If you’re not on them, you’ll probably know someone who is. What are the implications of the widespread use of these drugs, both on our bodies and our society? In this show, you’ll meet people across America who are either taking the jab or thinking about it, and the shocking intentional and unintentional results they are seeing.

In 2023, Johann Hari began injecting himself with one of the weight loss drugs transforming how we look, feel and live. What began as a personal journey soon took him on an international investigation, tackling some of the most world-changing issues as he asked: Who should be taking these medications? How are they set to change not only the way we think about weight loss, but our economies? What are the benefits – and what are the risks?

One in ten American adults tried intermittent fasting last year, and they may be on to something. The latest research shows that fasting repairs cellular damage, improves the outcomes for chemotherapy patients, and helps with keeping a healthy weight, leading to a resurgence in recent years. Journalist Steve Hendricks’s The Oldest Cure in the World tells the history of fasting—from the ancient world (Jesus treated an epileptic with fasting) to its rediscovery centuries later.

Your whole life you’ve been programmed to believe that your body is like a car and your doctor is like a mechanic. This limiting belief has led to TRILLIONS of dollars generated by an industry with no competition. Those that have been strategically tricked to trust this monopoly have been over-tested, over-diagnosed and over-treated. This vicious cycle has left millions of people in darkness. In this book, Dr. Kevin Reese exposes the secret schemes of this Medical Monopoly. Pray for him.

Big Alcohol sells Americans a coveted lifestyle. But what are we really buying? Once an accountant and sales rep for a startup liquor brand, Eric Fry was a bootlegger in high school and a bar musician in college. Twenty years of easy access to free alcohol resulted in a lengthy addiction that could have robbed him of a meaningful life. Eric, though, fought back. In The BIG Liquor Lie, Eric shares an insider’s perspective of a trillion-dollar industry, revealing the lies he sold and the truths that helped him get—and stay—alcohol-free.

Introducing “FOREVER FAT FIX - Using GLP-1 Injection Drugs,” the empowering guide for embracing a healthier, more sustainable way to achieve weight loss through Semaglutide (Ozempic, Wegovy) or Tirzepatide (Mounjaro, Zepbound), combined with practical lifestyle changes.

From the author of What to Eat and Shopped, a revelatory investigation into what really goes into the food we eat. Even with 25 years' experience as a journalist and investigator of the food chain, Joanna Blythman still felt she had unanswered questions about the food we consume every day. How natural is the process for making a "natural" flavouring? What exactly is modified starch, and why is it an ingredient in so many foods? What is done to pitta bread to make it stay fresh for six months?

What’s your max squat? How much ya bench? What’s your best deadlift? Can you press your body weight? Today, pushing quantifiable expressions of strength, like your maxes, is becoming increasingly ubiquitous. However, though strength may be specific, real strength is much more than a powerlifting total - it’s about resilience, capability, and adaptability. It’s survival of the fittest after all, not the strongest.

The follow-up book to the hugely best-selling Nourishing Traditions, which has sold over 500,000 copies, this time focusing on the immense health benefits of bone broth by the founder of the popular Weston A Price Foundation.

An empowering and compassionate self-help book exploring the challenges we face with food, body image and striving to be the perfect size in today’s society. This guide offers the solution for serial dieters and emotional eaters to finally heal their relationship with food and with themselves. Jenny McDonald, also known as The Food Freedom Fairy®, draws inspiration not only from her personal journey but also from her extensive eighteen-year career as a weight loss coach.

Welcome to the future of fitness! Virtual Reality & Fitness takes you on an exciting journey through the revolutionary world where cutting-edge technology meets health and wellness. This book explores how virtual reality is reshaping the way we move, train, and stay motivated—turning workouts into immersive experiences that feel more like games than chores. From VR cycling and boxing to full-body workouts in fantasy worlds, discover how this innovation is making fitness more fun, engaging, and accessible to people of all ages and fitness levels.

Study while on the go! Listen anytime, anywhere! Audio allows us to learn and absorb information during our busy schedules. Listen during downtime or passive activities (while driving, working around the house, at the office, or at the gym). CPT audio prep covers everything on the exam and references the latest NASM essentials of personal fitness training (sixth edition) presented in an easy-to-understand, chapter-by-chapter format.

Como principal fonte de energia, a glicose impacta de maneira surpreendente o nosso corpo. Se a concentração no sangue fica muito alta, ocorrem respostas das mais variadas: compulsões alimentares, espinhas, enxaqueca, névoa mental, oscilações de humor, ganho de peso, sonolência e infertilidade. E, com o passar do tempo, esse desequilíbrio pode contribuir para o desenvolvimento de doenças como diabetes tipo 2, síndrome do ovário policístico, câncer, demência e cardiopatias.

Most fitness professionals love helping people change their lives, but many struggle to gain new clients, and build a profitable business. They end up drained instead of energized, worried instead of free, tied down instead of creating their own schedule! Following these six simple steps of I Hate Selling for the Fitness Professional, will empower you to build your business, and keep it growing, all while maintaining your love of serving your clients and members. This audiobook will free you from the ups and downs of the fitness world, and help you reach more people than ever before.

There's so much confusion about what to eat. Are you jumping from diet to diet and nothing seems to work? Are you sick of seeing contradictory health advice from experts? Just like the tobacco industry lied to us about the dangers of cigarettes, the same untruths, cover-ups, and deceptive practices are occurring in the food industry. Vani Hari, a.k.a. The Food Babe, blows the lid off the lies we've been fed about the food we eat - lies about its nutrient value, effects on our health, label information, and even the very science we base our food choices on.

Mainstream health science has let you down. Weight loss is not the key to health, diet and exercise are not effective weight-loss strategies, and fatness is not a death sentence. Body Respect debunks common myths about weight, including the misconceptions that BMI can accurately measure health, that fatness necessarily leads to disease, and that dieting will improve health. The authors also help make sense of how poverty and oppression - such as racism, homophobia, and classism - affect life opportunity, self-worth, and even influence metabolism.

Do you want to be slim, healthy and fit? Are you over 40 and confused about what your exercise plan should look like? Are you discouraged and ready to give up? If so, Strength Training for Life is the perfect book for you! This book will teach you everything you need to know about weight lifting and muscle building for achieving your body's natural potential. It will show you exactly how often and at what pace to exercise and help you design a personalized fitness plan that will show real, visible results!

Develop an action plan and learn to overcome the fear of diabetes to manage it successfully. Take steps to strike a balance among your food, physical activities, and medications and cultivate determination to tale charge of your life.

Maintenance Phase has descriptive copy which is not yet available from the Publisher.

In Fitness Is F*cked, author and retired fitness professional Chas Gonnello blows the whistle on the fitness industry. Fitness, which includes the wellness, nutrition, health, performance, and supplement industries, is rife with quacks selling snake-oil “solutions” that prioritize their bottom line, not your well-being. This cutting book reveals the fitness industry’s deficiencies and how to avoid them.