Fashion Culture

Each essay in Producing Fashion is presented in full and has been selected from the original print edition. The essays show how economic institutions in Europe and North America laid the foundation for the global fashion system and sustained it commercially through the mechanisms of advertising, licensing, marketing, publishing, and retailing.

Sociologist Ashley Mears takes us behind the brightly lit runways and glossy advertisements of the fashion industry in this insider's study of the world of modeling. Mears, who worked as a model in New York and London, draws on observations as well as extensive interviews with male and female models, agents, clients, photographers, stylists, and others, to explore the economics and politics - and the arbitrariness - behind the business of glamour.

Everyday you probably wonder what you should wear, whether it's for a date, job interview, or just relaxation. This has been true throughout history, from ancient Egypt to medieval Japan to the roaring 20s and beyond. This book describes the sometimes shocking, sometimes funny, and occasionally unbelievable fashions that were popular in other times and places.

Una reflexión sobre nuestras elecciones a la hora de vestir. Una propuesta consciente e imaginativa ante la voracidad consumista. El título La moda justa responde a una doble acepción. La primera se refiere a tener en el armario la cantidad justa de ropa, la suficiente, la proporcionada. A huir de la voracidad. La segunda habla de elegir lo íntegro, lo producido en un contexto digno, en formas con las que nadie salga perdiendo.