Showing results by narrator "Simon Cole" in All Categories

Before you can influence decisions, you need to understand what drives them. In The Choice Factory, Richard Shotton sets out to help you learn. By observing a typical day of decision-making, from trivial food choices to significant work-place moves, he investigates how our behavior is shaped by psychological shortcuts. With a clear focus on the marketing potential of knowing what makes us tick, Shotton has drawn on evidence from academia, real-life ad campaigns, and his own original research.

Every day, people make hundreds of choices. Many of these are commercial: What shampoo to pick? How much to spend on a bottle of wine? Whether to renew a subscription. These choices might appear to be freely made, but psychologists have shown that subtle changes in the way products are positioned, promoted, and marketed can radically alter how customers behave.

It’s March 1918, and World War I is raging in Europe. In the trenches in northern France, a group of British officers, led by the war-weary Captain Stanhope, ready themselves for a major German attack while facing their worst fears. R.C. Sherriff drew on his own experiences in World War One to create the play, which premiered in 1928 and is now considered one of the preeminent works about the horrors of war.

Lily Cole stars as Helen of Troy, ‘the face that launched a thousand ships’, in Simon Armitage’s vivid, visceral adaptation of Homer’s Iliad and Virgil’s Aeneid. For 10 years, the Greeks have been laying siege to Troy to win back their abducted queen, Helen. But as the war drags on, and the battlefields run scarlet with blood, the opposing forces are entrenched in a bitter stalemate. As gods and mortals squabble amongst themselves for the spoils of war, the exhausted warriors go to extreme lengths in a desperate grab for victory....

In a hidden basement, eighteen-year-old Toni is held captive and no one can hear her screams. She’s been abducted after investigating unspeakable things in the darkest corners of the Internet. Fearing the worst, Toni’s mother turns to ex-SAS operative Mitchell to help find her missing daughter. And when Mitchell discovers Toni’s fate rests in the hands of pure evil, he races against the clock to find Toni and bring her out alive. But even that might not be enough to save her.

In this World Mental Health Day Audible Sessions Special, nine celebrities discuss their experiences with mental health. We hear what their mental health problems feel like to them; their experiences of speaking to friends, family, professionals and the public; and the things that can help them feel better. In these conversations, we cover topics from social media to suicidal thoughts, and we say that whether you sometimes find it difficult to leave the house; you have anxiety, depression, or OCD; or you need to airplane your phone every now and then to stop it becoming addictive - that’s okay.

Accelerate! is for anyone who wants to turbocharge their trades business. Whether your business is plumbing, electrical services, roofing, locksmithing, gardening, landscaping, painting and decorating, or kitchen fitting, this audiobook will help you get ahead and achieve real success.