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The Choice Factory
- 25 Behavioural Biases That Influence What We Buy
- By: Richard Shotton
- Narrated by: Simon Cole
- Length: 5 hrs and 1 min
- Unabridged
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Before you can influence decisions, you need to understand what drives them. In The Choice Factory, Richard Shotton sets out to help you learn.
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The Choice Factory
- 25 Behavioural Biases That Influence What We Buy
- Narrated by: Simon Cole
- Length: 5 hrs and 1 min
- Release date: 05-08-2025
- Language: English
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$29.99 or free with 30-day trial
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The Illusion of Choice
- 16½ Psychological Biases That Influence What We Buy
- By: Richard Shotton
- Narrated by: Simon Cole
- Length: 4 hrs and 37 mins
- Unabridged
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Every day, people make hundreds of choices. Many of these are commercial: What shampoo to pick? How much to spend on a bottle of wine? Whether to renew a subscription. These choices might appear to be freely made....
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The Illusion of Choice
- 16½ Psychological Biases That Influence What We Buy
- Narrated by: Simon Cole
- Length: 4 hrs and 37 mins
- Release date: 28-03-2023
- Language: English
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$16.99 or free with 30-day trial
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Hacking The Human Mind
- The Behavioral Science Secrets Behind 17 of The World's Best Brands
- By: MichaelAaron Flicker, Richard Shotton
- Length: 6 hrs and 59 mins
- Unabridged
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All marketers aim to learn from the best. But how do you identify the tactics responsible for a company’s success? A stab in the dark? Here’s where behavioral science can help — because unlike much of marketing theory, it has a solid evidence base.
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Hacking The Human Mind
- The Behavioral Science Secrets Behind 17 of The World's Best Brands
- Length: 6 hrs and 59 mins
- Release date: 30-09-2025
- Language: English
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$21.99 or listen with Premium Plus when released
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