Showing results by narrator "Lawrence Bishop" in All Categories

A celebration of Ms.—the most startling, most audacious, most norm-breaking of the magazine's groundbreaking pieces on women, men, politics (sexual and otherwise), marriage, family, education, work, motherhood, and reproductive rights, as well as the best of the magazine’s fiction, poetry...

The bad news is that Perce nearly set their house on fire. The good news is that they did it by magic. But they're only a child, and their new powers are out of control. They need to learn, and learn fast. That means they need a teacher. And who better than a travelling wizard: the magnificent, long-bearded and slightly mad Gideon the Effervescent?

Sorry. Your own brain is one of your biggest marketing problems. We marketers and business owners love to analyze how our customer make irrational decisions-but ignore the scary fact that we ourselves are just as flawed. This isn't another how-to. It's a revealing look at the science proven biases and mental blind spots that sabotage our work.