Showing results by author "Olivier Sibony" in All Categories

We make thousands of decisions every day, from minute choices we don’t even know we’re making up to great, agonising deliberations. But when every decision we make is life-changing, the way we reach them matters. And for every decision, there is noise. This book teaches us how to understand all the extraneous factors that impact and bias our decision-making – and how to combat them and improve our thinking. 

In Cracked It!, seasoned strategy professors and consultants Bernard Garrette, Corey Phelps and Olivier Sibony present a rigorous and practical four-step approach to overcome these pitfalls. Building on tried-and-tested (but rarely revealed) methods of top strategy consultants, research in cognitive psychology, and the latest advances in design thinking, they provide a step-by-step process and toolkit that will help listeners tackle any challenging business problem. Using compelling stories and detailed case examples, the authors guide listeners through each step in the process.

How dangerous assumptions can creep into every strategic proposal – and how you can avoid them....

A "brilliant, fun, and wise" (Cass R. Sunstein) tour of nine common business decision-making traps - and practical tools for avoiding them - from a professor of strategic thinking.