Showing results by narrator "Kenneth Montgomery" in All Categories

In the middle of a brutal winter night, five strangers are drawn to a Chicago bar by a mysterious invitation. Why are they there? What compelled them to go? As the night unfolds, the reason becomes clear. But can these strangers go on living with what they now know?

Meetings are necessary for how businesses drive performance up. It is essential now more than ever that your meeting or presentation is memorable. How do you capture the attention of your audience? You use icebreakers! In Icebreakers that Build Engaged Teams and Set the Tone for Your Audience, you'll find everything you need to know to conquer lack of participation and improve communication.

Two grim stories of dark noir, designed to keep you up late at night. A hit man named Smitty goes about his business in the dead of night silently and efficiently. No one hears him. No one sees him. Until it's too late. Swift and efficient, he does his work and fades into the darkness with an almost inhuman ease.

What if the King never died? Imagine the stress and pressure of being Elvis Presley. Suppose he faked his death to get away from the rat race and just chill out the remainder of his star-studded life. Where would he go to hide away? What would he do with all that new free time? That new freedom of doing anything he wanted. Walking down any street and nobody jumping all over him. Picture a man, a living legend if you will, who everyone thought was dead. Where would he go? Key West, baby. What would a great singer who had a voice from heaven do? He would impersonate himself.

In a digital landscape where consumers expect high-quality, personalized content on demand, managing and delivering assets efficiently has become a crucial part of every marketer’s strategy. The Agile Brand Guide to Digital Asset Management is a comprehensive guide to implementing and optimizing a DAM system that meets the demands of today’s multi-channel, data-driven marketing.

The stakes have never been higher for enterprise organizations to take decisive action. Yet, to prioritize our actions, we need a reasonable way to predict their outcomes. This means that business leaders need better ways to understand their potential choices, including more actionable data, better predictive models, and feedback loops that allow faster learning over time.

In this latest audiobook in the best-selling Agile Brand Guide series, the successful planning, implementation, and optimization of several types of real-time communication with customers into an organization’s marketing technology stack is explored. The Agile Brand Guide: Conversational Marketing by best-selling author Greg Kihlström gives marketing professionals a solid overview of the space in a short guide format. The audiobook explores how marketing leaders and aspiring leaders can be successful in their implementation of conversational marketing within the customer experience.

This audiobook explores how marketing leaders and aspiring leaders can be successful in their implementation of high-performing and continuously improving marketing teams, and includes insights and interviews with some of the thought leaders in marketing and customer experience....

You’ll learn all about ancient Norse paganism and its modern revival through Ásatrú. This audiobook covers everything from Norse mythology and the Norse pantheon, as well as rituals and practices. Most importantly, you’ll learn all about the complete freedom Ásatrú offers its practitioners. At its core, Ásatrú focuses on you and your well-being.

While there is a lot of conversation around artificial intelligence (AI) and its potential applications in marketing and customer experience, there are still more question than answers around how to use it effectively. Within this realm, Generative AI tools that create text, images, or even music and videos are increasingly being evaluated and used by marketing professionals. There remain several aspects to consider when utilizing these tools, however.

We find ourselves at an inflection point in the relationship between brands and their audiences, where customers and employees are demanding better and more valuable experiences. Companies must keep up with this demand in order to remain competitive. This includes competition for both customers as well as employees. More importantly, while many organizations have traditionally focused on external-facing initiatives first, it is the ones which start internally that have the greatest potential to provide long-term positive benefits.

What do our words truly mean, whether they are posted on a website, spoken on a shareholder call, projected on a wall in an internal meeting, or shared with a customer? While eloquently written prose may inspire and engage any audience for a short time, it is our actions that define both our priorities as well as our future success. Our priorities are what we do not what we saywe’d like to do. This premise forms the foundation of Priority is Action: 7 Principles for Better Strategies, Decisions, and Outcomes.

Digital Experience Platforms (DXPs) enable marketers to create more engaging digital experiences on mobile and desktop devices, and form a core part of a brand’s marketing technology infrastructure. While customers interact with brands on a multitude of channels, an organization’s website and the platform that powers that site are still a critical hub in a brand’s customer experience. This is one of the reasons a DXP is so important.

Customer experience has become the primary method of competitive differentiation between most brands today. While most companies claim that customers and their needs drive decisions and priority within their organizations, when it comes time to prioritize customer needs, it can often be more difficult and less clear exactly how and what to do.

In the ever-evolving landscape of digital transformation, The Composable Roadmap by Chad Solomonson and Greg Kihlström emerges as a beacon for organizations striving to navigate the complexities of modern technology architectures. This isn't just a book; it's a manifesto for change, a blueprint for building a future where flexibility and agility are at the heart of business operations.