Showing results by publisher "Audible Studios" in Politics & Social Sciences

In The Advertising Effect, respected advertising insider, Adam Ferrier, reveals the ten techniques used by some of the best-known brands across the globe. These techniques are grounded in psychological theory with award winning real world examples and explore how the most effective way to change behaviour is through action rather than the conventional advertising practices (emotional or rational persuasion).

Living and dying with bravery and honor is at the heart of Hagakure, a series of texts written by an 18th-century samurai, Yamamoto Tsunetomo. It is a window into the samurai mind, illuminating the concept of bushido (the Way of the Warrior), which dictated how samurai were expected to behave, conduct themselves, live, and die.

The highly anticipated and revealing memoir from one of Australia's most significant indigenous leaders. Overcoming segregation, discrimination, personal hardship and political betrayal...Nyunggai Warren Mundine tells it all in black and white. Warren's raw, intimate success story shines a bright and inspiring light, showing there is no limit to what you can achieve.

At thirty years old, Gabriel Wyner speaks six languages fluently. He didn’t learn them in school—who does? Rather, he learned them in the past few years, working on his own and practicing on the subway, using simple techniques and free online resources—and here he wants to show others what he’s discovered. This is brain hacking at its most exciting, taking what we know about neuroscience and linguistics and using it to create the most efficient and enjoyable way to learn a foreign language in the spare minutes of your day.

In the past the elders had encyclopaedic memories. They could name all the animals and plants across the landscape and the stars in the sky, too. Yet most of us struggle to memorise more than a short poem. Using traditional Aboriginal Australian songlines as the key, Lynne Kelly has identified the powerful memory technique used by indigenous people around the world.

Lost Enlightenment recounts how, between the years 800 and 1200, Central Asia led the world in trade and economic development, the size and sophistication of its cities, the refinement of its arts, and, above all, in the advancement of knowledge in many fields. Central Asians achieved signal breakthroughs in astronomy, mathematics, geology, medicine, chemistry, music, social science, philosophy, and theology, among other subjects.

The appearance of a hastily constructed barbed wire entanglement through the heart of Berlin during the night of 12-13 August 1961 was both dramatic and unexpected. Within days, it had started to metamorphose into a structure that would come to symbolise the brutal insanity of the Cold War: the Berlin Wall. A city of almost four million was cut ruthlessly in two, unleashing a potentially catastrophic East-West crisis and plunging the entire world for the first time into the fear of imminent missile-borne apocalypse.

Face is a book of fictional vignettes that examines the fear and vestigial evolutionary habits that have caused women and men to cultivate the imagined reality that older women’s faces are unattractive, undesirable, and something to be "fixed".

We know of psychopaths from chilling headlines and stories in the news and movies - from Ted Bundy and John Wayne Gacy to Hannibal Lecter and Dexter Morgan. As Dr. Kent Kiehl shows, psychopaths can be identified by a checklist of symptoms that includes pathological lying; lack of empathy, guilt, and remorse; grandiose sense of self-worth; manipulation; and failure to accept one’s actions. But why do psychopaths behave the way they do? Is it the result of their environment - how they were raised - or is there a genetic component to their lack of conscience?

In a single volume, the seminal writings of the world's leading philosopher, linguist, and critic, published to coincide with his 80th birthday. For the past 40 years Noam Chomsky's writings on politics and language have established him as a preeminent public intellectual and as one of the most original and wide-ranging political and social critics of our time. Among the seminal figures in linguistic theory over the past century, since the 1960s Chomsky has also secured a place as perhaps the leading dissident voice in the United States.

January 1977. While the chief of the CIA’s Moscow station fills his gas tank, a stranger drops a note into the car. In the years that follow, that stranger, Adolf Tolkachev, becomes one of the West’s most valuable spies. At enormous risk Tolkachev and his handlers conduct clandestine meetings across Moscow, using spy cameras, props, and private codes to elude the KGB in its own backyard - until a shocking betrayal puts them all at risk.

No family in the past two centuries has been as constantly at the center of Europe's great events, has featured such varied and spectacular personalities, has had anything close to the wealth of the Rothschilds. To this day they remain one of the most powerful and wealthy families in the world. In Frederic Morton's classic tale, the family is brought vividly to life.

Everything is a computer. Ovens are computers that make things hot; refrigerators are computers that keep things cold. These computers - from home thermostats to chemical plants - are all online. All computers can be hacked. And Internet-connected computers are the most vulnerable. Forget data theft: Cutting-edge digital attackers can now crash your car, your pacemaker, and the nation’s power grid. In Click Here to Kill Everybody, renowned expert and best-selling author Bruce Schneier examines the hidden risks of this new reality.

Although we usually think of technology as something unique to modern times, our ancestors began to create the first technologies millions of years ago in the form of prehistoric tools and weapons. Over time, eight key technologies gradually freed us from the limitations of our animal origins.

In a book that is both groundbreaking and accessible, Daniel C. Dennett, whom Chet Raymo of The Boston Globe calls "one of the most provocative thinkers on the planet", focuses his unerringly logical mind on the theory of natural selection, showing how Darwin's great idea transforms and illuminates our traditional view of humanity's place in the universe. Dennett vividly describes the theory itself and then extends Darwin's vision with impeccable arguments to their often surprising conclusions, challenging the views of some of the most famous scientists of our day.

From her first day at Westwind Cremation & Burial, 23-year-old Caitlin Doughty threw herself into her curious new profession. Coming face-to-face with the very thing we go to great lengths to avoid thinking about, she started to wonder about the lives of those she cremated and the mourning families they left behind, and found herself confounded by people's erratic reactions to death. Exploring our death rituals - and those of other cultures - she pleads the case for healthier attitudes around death and dying.

A toxic ideology rules the world of extreme competition and individualism. It misrepresents human nature, destroying hope and common purpose. Only a positive vision can replace it, a new story that re-engages people in politics and lights a path to a better world. George Monbiot shows how new findings in psychology, neuroscience and evolutionary biology cast human nature in a radically different light: as the supreme altruists and co-operators.

"Johnny Boy" Gotti burst onto the national scene after a double murder catapulted him to the top of the Gambino family, the largest and most feared Mafia family in the USA. Gene Mustain and Jerry Capeci reveal the man behind the headlines.

'But Hillary is a known Luciferian,' he tried. 'She's not a known Luciferian,' I said. 'Well, yes and no,' he said. In The Elephant in the Room, Jon Ronson, the New York Times best-selling author of The Psychopath Test, Them, and So You've Been Publicly Shamed, travels to Cleveland at the height of summer to witness the Republican National Convention.

Testosterone Rex is the powerful myth that squashes hopes of sex equality by telling us that men and women have evolved different natures. Fixed in an ancestral past that rewarded competitive men and caring women, these differences are supposedly recreated in each generation by sex hormones and male and female brains. Testosterone, so we're told, is the very essence of masculinity, and biological sex is a fundamental force in our development. Not so, says psychologist Cordelia Fine.