Showing results by publisher "HarperAudio" in International

2019 was the last great year for the world economy. For generations, everything has been getting faster, better, and cheaper. Finally, we reached the point that almost anything you could ever want could be sent to your home within days - even hours - of when you decided you wanted it. America...

This marketing classic has been expanded to include new commentary, new illustrations, and a bonus book: The 11 Immutable Laws of Internet Branding Smart and accessible, The 22 Immutable Laws of Branding is the definitive text on branding, pairing anecdotes about some of the best brands in the...

NOW A MAJOR MOTION PICTURE from director Ridley Scott, starring Lady Gaga and Adam Driver The sensational true story of murder, madness, glamour, and greed that shook the Gucci dynasty, now fully updated with a new afterword On the morning of March 27, 1995, four quick shots cracked through...

The extraordinary inside story of LEGO, based on unprecedented access to the company’s archives and rare interviews with the founding family that still owns the company ""This book tells the story of how my family built the LEGO brand."" —Kjeld Kirk Kristiansen, former President/CEO of the...

There are laws of nature, so why shouldn't there be laws of marketing? As Al Ries and Jack Trout—the world-renowned marketing consultants and bestselling authors of Positioning—note, you can build an impressive airplane, but it will never leave the ground if you ignore the laws of physics...

Now an Apple TV+ limited series, Wanted: The Escape of Carlos Ghosn The unprecedented rise and catastrophic fall of one of the world’s most feared and admired business executives—Carlos Ghosn—a remarkable story of innovation, hubris, alleged crimes, and daring international escape, as...

This is the inside story of the US–China trade war, how relations between these superpowers unraveled, darkening prospects for global peace and prosperity, as told by two Wall Street Journal reporters, one based in Washington, D.C., the other in Beijing, who have had more access to the...

As we move into the twenty-first century the most important question for businesses everywhere is: What are we going to do about the Internet? The two most qualified people in the country to answer that question may be Al Ries and Laura Ries. Not only are they the authors of the BusinessWeek...

America is being Screwed!, say Dick Morris and Eileen McGann, by China, Russia, the EU, and other nations with the help of our own political and business leaders. The co-authors of nine explosive New York Times bestsellers—including Revolt!, Catastrophe, Fleeced, Outrage, and 2010: Take Back...