Showing results by publisher "HarperAudio" in Money & Finance

The 11 Immutable Laws of Internet Branding is the definitive text for businesses eager to jump on the Internet expressway.

A lo largo de los años, la evolución del mercado ha comprobado lo sabias que han sido las estrategias enseñadas por Graham. A la vez que conserva la integridad del texto original, esta edición revisada incluye comentarios actualizados del famoso periodista financiero Jason Zweig, cuya perspectiva incorpora las realidades del mercado presente, traza paralelismos entre los ejemplos de Graham y los titulares financieros actuales, y brinda a los lectores una comprensión más plena de cómo hacer para aplicar dichos principios.

For years, Walmart and Amazon operated in separate spheres—one a massive brick-and-mortar retailer, the other an online giant. But in 2016, Walmart aggressively moved into the world of e-commerce, while Amazon made big bets in physical retail. The resulting rivalry is a bare-knuckle power struggle as each titan tries to outmaneuver the other to become the biggest omnichannel retailer in the world. As the two megacorporations have consolidated power, troubling consequences have also emerged.

Here's the audiobook to help you get what you want, and be happy with what you have. John Gray, the man responsible for helping millions of people improve their relationships in his bestselling Mars and Venus books, has written the essential guide to personal success.

In a period of skyrocketing student loan debt without the promise of high-paying employment, and in an economy in desperate need of skilled tradespeople, many are seeking new paths. Ken Rusk, the "million-dollar ditch digger", is here to show you that blue-collar trades are a source of pride and that you can - and will - find your version of happiness by pursuing a good old-fashioned craft. In Blue Collar Cash, Ken shares his insights from more than 30 years working in blue-collar trades as an entrepreneur, mentor, and life coach.

This is the inside story of the US-China trade war, how relations between these superpowers unraveled, darkening prospects for global peace and prosperity, as told by two Wall Street Journal reporters, one based in Washington, DC, the other in Beijing, who have had more access to the decision-makers in the White House and in China’s Zhongnanhai leadership compound than anyone else.

When Nick Wolny became a personal finance editor, he noticed how often typical money advice clashed with the exuberance of queer culture. Once he dug deeper, Nick identified why certain financial obstacles hit queer people harder—and how behaviors of seeking out acceptance can have a major impact on our hearts, minds, and wallets. In Money Proud, Nick shares his financial expertise through a lavender lens to help you construct your roadmap to financial independence and personal prosperity.

For the past decade, Jessica Moorhouse, an Accredited Financial Counsellor Canada® and money expert, has had intimate conversations with strangers from around the world who trust her to listen without judgment and offer solutions to their financial problems. It is Moorhouse’s experience (as well as a fact supported by research) that a lot of stuff prevents you from thinking about money clearly and getting out of your own way.

Written and read by the man whose resumé boasts "Inventor of the World Wide Web," Weaving the Web is the not-to-be-missed story of how the Internet came to be and where its creator thinks it's going.

Calling upon over 40 years of marketing experience, authors Al Ries and Jack Trout use vivid examples and fascinating anecdotes to explain the keys to today's tough, competitive marketplace. Learn how to avoid the danger of ego and arrogance, the need to understand trends, and many other crucial marketing lessons, as Ries and Trout point you solidly in the direction of success.

Listeners are offered a first-class education in building, growing, and defending an individual portfolio, one investment strategy at a time. From learning to think like an investor to finding a first stock, from international investing to community-based online tools, this audiobook takes the reader through the essential strategies for building any portfolio, no matter how small its start or how big its ambitions.

Learn the laws of branding in the branding bible: The 22 Immutable Laws of Branding. Brilliant, bold, and mercifully brief, this is the definitive work on branding, distilling the complex principles and theories espoused in other long-winded, high-priced professional marketing tomes into 22 quick and easy-to-listen-to vignettes.

Do you obsess about money and yet not talk about it with parents or friends - and barely enough with the spouse? Do you worry about how much you have, how much you need, what you need to do to get more of it? The world of money is bewildering. The biggest investment you will ever make is towards your financial education - and this easy-to-understand guide provides just that.

When Lisa Pratta started her career as a pharmaceutical sales representative, she had no idea of the industry’s depravity, and the endemic sexual harassment, bribery, and fraud she witnessed only got worse over time. Lisa hoped that might all change when she landed her dream job with a small company called Questcor which sold a drug that, when prescribed correctly, could help patients with multiple sclerosis. Yet Questcor realized they could make more money prescribing the drug incorrectly.

They were a band of outsiders unable to get jobs with New York's gilded financial establishment. They would go on to corner the world's multitrillion-dollar oil market, reaping unimaginable riches while bringing the economy to its knees. Meet the self-anointed kings of the New York Mercantile Exchange. In some ways, they are everything you would expect them to be: a secretive, members-only club of men and women who live lavish lifestyles; cavort with politicians, strippers, and celebrities; and blissfully jacked up oil prices to nearly $150 a barrel while profiting off the misery of the working class.

Investing is scary. Never is that more true than during market pullbacks and recessions, whether the Great Recession of 2008; the brief, vertiginous COVID crash in 2020; or any number of recent smaller, yet still wrenching, periods of economic turbulence. We see those flashing red numbers and all semblance of “planning” or “risk tolerance” suddenly goes out the window. We wonder: Will I ever be able to retire? Should I be buying GameStop stock? What, uh, is this stock market thing, anyway?

With The Firm, financial journalist Duff McDonald pulled back the curtain on consulting giant McKinsey & Company. In The Golden Passport, he reveals the inner workings of a singular nexus of power, ambition, and influence: Harvard Business School. Harvard University occupies a unique place in the public's imagination, but HBS has arguably eclipsed its parent in terms of its influence on modern society.

A trio of experts on high-tech business strategy and innovation reveal the principles that have made platform businesses the most valuable firms in the world and the first trillion-dollar companies.

The hidden history of Wall Street and the White House comes down to a single American concept: confidence. Both centers of power, New York and Washington, learned how to manufacture it - until August 2007, when that confidence began to crumble. Ron Suskind here tells the story of what happened next, as Wall Street struggled to save itself while a man with little experience and soaring rhetoric emerged from obscurity to usher in "a new era of responsibility".

In the spirit of Evicted, Bait and Switch, and The Big Short, a shocking, heart-wrenching investigation into America’s housing crisis and the modern-day robber barons who are making a fortune off the backs of the disenfranchised working and middle class - among them, Donald Trump and his inner circle.