Showing results by publisher "Penguin Audio" in Social Psychology & Interactions

Rhetoric once sat at the centre of elite education. Alexander the Great, Shakespeare and Martin Luther King, Jr. used it to build empires, write deathless literature and inspire democracies. Here, Heinrichs shows us how these persuasive tools, honed over more than three thousand years of use persuading others, can be turned on our most difficult audiences – ourselves. Using techniques invented by the likes of Aristotle and Cicero and deployed by some of history’s most persuasive characters, we see how rhetoric can convert the gloomiest of situations into positive ones.

Model, presenter and mum of two daughters, Tess Daly is a much-loved TV personality. Now, for the first time, she shares her take on simple ways to look and feel amazing, whether you're 17 or 70.

From best-selling author Julie Klam comes a lively and engaging exploration of celebrity: Why celebrities fascinate us, what it means to be famous today, and why celebrities are so important. “When I was young I was convinced celebrities could save me”, Julie Klam admits in The Stars in Our Eyes, her funny and personal exploration of fame and celebrity. As she did for subjects as wide-ranging as dogs, mothers, and friendship, Klam brings her infectious curiosity and crackling wit to the topic of celebrity.

In 1936 anthropologist Tom Harrison, poet and journalist Charles Madge and documentary filmmaker Humphrey Jennings set up the Mass Observation Project. The idea was simple: ordinary people would record, in diary form, the events of their everyday lives. An estimated one million pages eventually found their way to the archive - and it soon became clear this was more than anyone could digest. Today, the diaries are stored at the University of Sussex, where, remarkably, most remain unread.

In The Self-Esteem Class, a renowned Korean psychiatrist and inner worth expert reveals a transformative lesson of self-value and its powerful impact on all aspects of our lives, including love, happiness, and success. With over one million copies sold, The Self-Esteem Class has become a phenomenon in Asia and invites the listener on a transformative journey to lasting satisfaction and happiness. Take a true masterclass on the art of self-respect and start living a life you know you deserve.

In this persuasive and powerful manifesto, Neil Mercer, Professor of Education at Cambridge and Director of the Oracy Centre, calls for oracy to have an equal footing alongside literacy and numeracy: students should leave school not only as readers and writers, but as accomplished speakers and listeners. With warmth, clarity and insight, he demonstrates how oracy education has nothing to do with “speaking posh”, or eliminating style, slang and regional accents, but instead empowers people to find and express their unique voice.

The groundbreaking science of how and why we talk, and how this ability impacts every area of our lives.