Showing titles in Small Business

Outsmarting Goliath confronts this paradox: many of today's consumers turn automatically to brand name products and services, forgetting that the well-advertised brontosauruses often deliver one-size-fits-all service and impersonal sales help. Yet a single phone call, a cleverly crafted letter, a stunning catalogue, winning ad, or a well-prepared face-to-face presentation can change a customer's perception.

Not confident with your negotiating skills? This book will cure you! A must-have for any small business owner, The Pocket Small Business Owner’s Guide to Negotiating is full of helpful tips and strategies for getting what you want without alienating your clients and suppliers. You will learn to analyze your wants, needs, advantages, and disadvantages going in, maintain your resolve, and see the negotiation through to a successful end. Topics include position bargaining, contracts, purchases, conflict resolution, and more.

There’s a world of difference between making a living and having a life. Balancing the demands you face every day can feel like being trapped in a frustrating maze, but there is a way out: you can take control and live the life you want to live - and love your work at the same time.Live Life, Love Work, from bestselling NLP expert and coach Kate Burton, is full of ideas for reviewing your priorities and re-charging your energy levels.

The Small Business Startup Revolution: Unlocking Entrepreneurial Success is your comprehensive guide to launching and growing a successful startup. This engaging, step-by-step playbook helps future entrepreneurs like you overcome the most formidable challenges startups face. The path to entrepreneurship may seem daunting, filled with unknowns and risks. That's why this book is your guide.

Ready to dominate the digital landscape? SEO Mastery: Ranking Your Website in 2024 and Beyond is your ultimate guide to conquering search engine optimization. Packed with cutting-edge strategies, this book is perfect for anyone serious about marketing their online business or work. Whether you're a seasoned pro or just starting out, you'll find actionable insights to help you rise to the top of Google’s search results.

The Wealthy Franchisee pulls concepts from cognitive behavioral therapy, brain science, interviews, and Scott Greenberg's firsthand experience as a franchisee to help listeners replicate the mental habits, tactics, and financial results of high-performing franchisees. As a franchising consultant, Scott Greenberg has helped franchise owners and franchisees improve their performance. Listeners will learn how to:

Turn Your Passions into Profits outlines step-by-step guidance for turning your passions into a profitable and lasting business. Author Matt McWilliams, a successful entrepreneur and in-demand online business coach, shows you exactly how to do just that. He details how to find and attract your audience, build a following, and ultimately how to monetize your venture quickly and sustainably.

The initial excitement of starting a business for many independent contractors, solopreneurs, and small business owners can quickly turn into a whirlwind of chaos and confusion. Knowing Isn't Doing provides you with a roadmap that will turn the chaos to clarity and confusion to confidence. More importantly, it will provide you with professional, personal margin to envisioned.

Are you struggling to find marketing ideas for your small business? Does your business plan consist of a few scribbles on the back of a napkin? Does the thought of learning “online marketing” scare you? Do you find traditional business books dull, or uninspiring? Have you read business biographies of the poster boys (Richard Branson, Bill Gates, Warren Buffett, Alan Sugar, Elon Musk, Steve Jobs etc), only to feel a sense of overwhelm, and a complete disconnect between what they achieved, and where you are right now?

In 1998, three Harvard Business School graduates - two men and one woman - turned down six-figure salaries at big corporations, bet on themselves, and launched their own new companies. By their 10-year reunion, their audacity had paid huge dividends. They'd made many millions of dollars, created hundreds of jobs and left their mark on the world. The Intelligent Entrepreneur tells the compelling and instructive story of how these three young founders did it.

In 2014, in her farmhouse kitchen in Wales, Shann Nix Jones started to manufacture a relatively unknown probiotic goat's milk called kefir. It was a powerful healing remedy that cured her son's eczema and even saved her husband from a life-threatening MRSA infection. Today, the business she started on her kitchen table has 300,000 customers and an annual turnover of £4.5 million. In this audiobook, Shann shares the innovative methods that helped her turn her passion into a sustainable business.

1 platform, 2.4 billion monthly users, 200 million business profiles. Only two main ways to make money and one two-part book that teaches you both—in detail. These manuscripts will show you how to start making money on Instagram right away—even if you’ve never used it before.

Are you looking for an accounting audiobook that can teach you how to run your small business? Are you tired of having to continually visit an accountant or consultant for essential advice on how to manage your financial records? Do you want an audiobook that not only gives you the basic knowledge of accounting fundamentals but also provides valuable ways to manage your business and finances like a pro? This easy-to-understand guide will provide you with clear concepts and methods to help you think like an accountant and teach you how to implement them into your small business.

Whether you are considering starting a new pet care business or already have a pet business and you'd like to take it to the next level, 30 Days To Start and Grow Your Pet Sitting and Dog Walking Business will empower you to confidently start or expand your pet sitting and dog walking business in just 30 days. Filled with insights gained over a successful career as a pet sitting and dog walking business owner and pet business coach, Kristin Morrison's newest book follows an easy-to-use sequence of actions you need to take to launch or improve your existing business.

Retail arbitrage is considered one of the most legitimate and proven ways to make money online. It doesn’t make false promises, but if you play your cards right, then it can provide you a very handsome extra income. If you are looking for a serious way to make money online, look no further! This method will allow you to develop your entrepreneurial skills and to become a visionary, just like some of the wealthiest people on the planet, like Jeff Bezos (Amazon) and Jack Ma (Alibaba).

In this book cloud computing and cyber security are described in a way that covers all sizes and implementations of businesses involved in using this method of computing.

Is your business struggling? Equip yourself with proven financial strategies for growth and success. Fear not the daunting statistics: 20% of new businesses fold within two years, 45% within five, and a staggering 65% within a decade. However, 25% thrive beyond 15 years. What sets them apart? The answer often lies in mastering financial management, the hidden driver of long-term success. This book is your guide to joining that triumphant 25%, arming you with practical financial skills to propel your entrepreneurial journey from surviving to thriving.

The Ginsu Knife, the Great Wok of China, the Food Saver, Tony Little's Ab Isolator--all have sold millions and have become household names thanks to Kevin Harrington's insightful vision to bring the traveling salesman's pitch to television. Since the late 1980s when Harrington's first infomercial aired, the extended commercial, or infomercial, has become a social institution and an intriguing way for anyone with drive, determination, and a good product to become wealthy beyond his or her dreams.

"Building a Strong Business Brand: A Guide to Crafting a Comprehensive Branding Profile and Expanding into New Realms" is an essential resource for entrepreneurs and business leaders who want to establish a powerful brand identity. This guide covers everything from creating a detailed branding profile to developing a professional media kit and expanding your brand into the metaverse. Learn how to define your mission, vision, and values; articulate your brand’s unique selling proposition; and maintain consistency across all marketing channels.

Ally Archer knows what it feels like to have incurable wanderlust (also known as “the travel bug”). After leaving her 9-5 job, she was ready to do anything to make her travel dreams a reality. She found a way to hack the system by asking herself: “Instead of saving up to travel for two weeks per year, how can I find a way to make money while I travel throughout the year?” This led her to start a simple online freelance business that grew significantly over time.