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Your unique personal brand is your insatiable Why. Think about why you do what you do. What motivates you? What tasks make you feel fulfilled? Are you striving to become better? Run Your Own Race: 12 Steps to Building Your Powerful Personal Brand equips listeners with the intentional behaviors needed to maintain a strong personal brand in a crowded marketplace. Regardless of where you are in your career, personal branding is a vital skillset to continuously hone.

Suresh Iyengar is a profitability coach who collaborates with CEOs, entrepreneurs, executives, and business owners to uncover hidden profits and create new wealth from private profitability coaching. After spending nearly two decades in multimillion-dollar companies, Suresh knows exactly what drives business growth, profits, and sales–and it’s not abstract ideas. It’s how you craft your detailed plan and carry it out, quickly building loyal fans for your goods and services.