YouTube Became Her #1 Lead Source—Here’s How cover art

YouTube Became Her #1 Lead Source—Here’s How

YouTube Became Her #1 Lead Source—Here’s How

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Welcome back to the Forward One Podcast, hosted by Paul Mark Morris and Josh Spitzen of Forward One Real Estate. In this episode, we sit down with Mina Wan—one of the most strategic, forward-thinking agents we’ve met—who shares how she built a thriving real estate business by mastering YouTube, targeting investors, and turning a pandemic pivot into a high-volume operation. We unpack how she developed “Mina the Block” as a brand that sells, why her SEO tactics actually move the needle, and what most agents get wrong about content marketing. If you’re serious about scaling smart and standing out, this one’s packed with insights you won’t want to miss.

Timestamps
00:00:00 Intro & Mina’s Pivot
00:02:40 Starting Her Brand
00:04:15 Leaving Her 9-to-5
00:07:05 First YouTube Leads
00:10:05 New Strategy
00:12:45 Investor Focus
00:17:25 $48M Cash Offer
00:20:05 Deal Falls Apart
00:27:55 Early Sales Boom
00:30:05 Views vs Clients
00:33:20 SEO & Growth
00:42:40 Team Structure
00:51:40 Agent Advice
00:55:00 Vision & Content
00:56:50 F1RE Round

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