🎙 Episode 1: Welcome to the Herd

Powered by GOAT Social Media

Whether you're managing multiple accounts, deep in your Reels rabbit hole, or just trying to keep up with what’s trending,You Herd It Here is your new go-to podcast for all things social media.

In our very first episode, Kassie and Sofia kick things off with a proper introduction, who we are, how GOAT Social came to life, and why we started this podcast in the first place. You'll hear how Sofia went from intern to Social Media Manager, and what a “typical” day looks like behind the screens.

We’re also spilling our current favorite trends (👋 hello carousels and chaotic CapCut edits), revealing the ones we wish would disappear forever, and giving you a taste of what’s to come with The Final Herd Word, our signature closer.

What you’ll hear in this episode:

🐐 The story behind GOAT Social Media

📱 A peek into our daily workflow as a boutique agency

🔥 A quickfire breakdown of what’s trending right now on Instagram & TikTok

🎤 Real talk on what we love (and hate) in the world of social

Subscribe, rate, and leave a review to help us grow this herd — and follow us @youherditherepodcast for behind-the-scenes moments, updates, and exclusive content drops.

Episode 1: Welcome to the Herd

Meet your hosts Kassie & Sofia as they pull back the curtain on life inside a boutique social media agency. From how GOAT Social got started to the daily chaos (and creativity) behind client content, this kickoff episode sets the tone for unfiltered takes, trending insights, and plenty of marketing tea. Plus: our favorite trends, hot takes, and the one thing we wish would disappear from the internet forever.