Why identity is a key element of the CX journey with Atri Chatterjee, Chief Marketing Officer at ForgeRock
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Why identity is a key element of the CX journey with Atri Chatterjee, Chief Marketing Officer at ForgeRock
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About this listen
In this episode of CX Confessions: The Customer Experience Show, host Staci Satterwhite, COO at Khoros, and guest host Anastacia Darby, Director of Strategic Development at Khoros, sit down with Atri Chatterjee, Chief Marketing Officer at ForgeRock, a San Francisco-based access management software company that’s on a mission to create simple and secure identity experiences. With more than three decades of experience in marketing at several different tech companies ranging in size from start-ups to well-established enterprises, Atri has plenty of wisdom to share on digital identity, key CX trends, and more.
Join us as we discuss:
- Why digital identity is a key component of CX today
- The consumerization of IT
- How digital transformation has brought both security and CX to the forefront
- The cost of poor CX to enterprises
- Why Atri and his team are aiming to create frictionless, “passwordless” environments in the future
Itching for more CX goodness? You can find this interview and many more, by subscribing to CX Confessions on Apple Podcasts, on Spotify, or here.
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This episode of CX Confessions was produced by Quill.