
Why You Keep Falling Off (Even When You Swear You’re Starting Fresh)
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About this listen
You’re not lazy. You’re not inconsistent. You’re just showing up to a business that doesn't feel like YOU anymore.
In this episode, we’re unpacking the real reason you keep falling off- even when you’re “starting fresh.” Spoiler alert: it’s not a discipline problem. It’s an identity disconnect.
We talk about:
- Why overthinking your content is draining your momentum
- How shame-led rebrands and 30-day plans are keeping you stuck
- The difference between “right content” and real content
- What consistency actually looks like when your brand feels aligned
This episode is your permission slip to stop re-starting, rebranding, & panic pivoting- and start building a brand that actually feels like YOU again
IMPORTANT LINKS:
The Go-To Girl Minimind Applications NOW OPEN for August 2025- This is your high-touch 3 month container for the woman who’s ready to step into her next level, simplify her strategy, and become the sought-after expert with a brand that sells before she even pitches- APPLY TO THE MINIMIND
Stand out as THE go-to girl and start locking on your audience with this FREE 3 day email mini course- GO-TO GIRL STARTER KIT |
Consistently attract and convert dream clients as a personal brand – Join the Brand Boss Membership for weekly support, messaging clarity, and content that sells - join Brand Boss Membership
COME SAY HI:
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Welcome to Caffeinated with Kas - the go-to podcast for creatives, coaches, and entrepreneurs ready to build a bulletproof personal brand that actually grows with you.
I’m your host, Kas Medeiros - brand and business coac...