
When Your First Time Is Your Worst Time, Keep Going Anyway
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About this listen
The journey to Syracuse Nationals wasn't just another road trip – it was a testament to resilience in the face of adversity for Loud Proud American. What began with a production nightmare when our custom racing t-shirt design arrived completely wrong quickly cascaded into a series of challenges that would test our limits.
Picture this: six hours on the road in 100-degree heat with a temperamental air conditioner that alternated between cool and hot air every 20 minutes. Our 10-month-old daughter experiencing her longest journey yet in our converted school bus. Then suddenly, a rough patch of Massachusetts highway sends our entire merchandise display crashing down, with clothes and products flying with every bump thereafter. This was just the beginning.
Upon arrival, the hospitality of Paisley's godparents Lance and Jen became our saving grace. Their unwavering support, along with our entire Syracuse family, created moments of joy amidst the chaos. But business challenges continued as powerful winds turned our setup day into a battle against the elements, and our booth location kept us isolated from the main flow of foot traffic at this massive event.
Yet within disappointment lies opportunity. During slower periods, I discovered a vendor using a souvenir trailer that sparked a vision for expanding our business model. Despite not meeting our financial expectations, we still made money, gained invaluable experience, and set ourselves up for greater success next year. Most importantly, we created precious memories with our daughter while pursuing our entrepreneurial dreams.
The hard truth I've learned is that your first attempt at anything in business is often your worst. But rather than being discouraged, I've returned home more determined than ever – already securing another new event opportunity before even recording this podcast. This will be our most uncomfortable year yet, but discomfort breeds growth, and I'm steadfast in my belief that pushing beyond our limits will ultimately lead to breakthrough success.
What challenges are you facing in pursuit of your dreams? Remember, tough times come, but tough times pass. Don't let distractions derail you from your direction.
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