What if predictability is the ultimate competitive advantage? Dan Sullivan and Jeffrey Madoff dissect how standards and intent create unshakable trust in business and in life. Learn why elite entrepreneurs prioritize dependable relationships over short-term gains, how to spot (and avoid) toxic partnerships, and why money is just a metric—not the mission.

Show Notes:

Humans don’t like unanswerable questions.

You can't seek answers unless you have questions, and you have to ask the right questions.

Prediction is necessary for survival, which is why we’re always looking for things we can count on in the future.

A lot of power comes with the belief that your intelligence is better than someone else's intelligence.

Thought is a luxury. Only those freed from survival mode can engage deeply with creativity, innovation, and purpose.

Humans aren’t information processors—they’re meaning makers.

Purpose is created out of greater and greater freedom of money, time, and relationships.

Money is the scorecard, not the game.

The greatest contribution you can make to another person is your standards.

Teams thrive when they know your standards are non-negotiable, even if it’s uncomfortable.

Resources:

Same As Ever by Morgan Housel

You Are Not A Computer by Dan Sullivan

The 4 Freedoms That Motivate Successful Entrepreneurs

Casting Not Hiring by Dan Sullivan and Jeffrey Madoff

Learn more about Jeffrey Madoff

Dan Sullivan and Strategic Coach®