In this episode of CFOs Not Talking Finance, we are joined by Atul Bhola, the dynamic CFO at Magic Capital Services Pvt Ltd, as he shares his impressive journey from finance professional to strategic business leader. With over two decades of experience, Atul has worked across diverse industries, including construction, NBFCs, private equity, and now in the financial services sector. At Magic Capital, Atul has been at the forefront of driving financial growth, strategic decision-making, and business transformation.

Key insights from Atul’s journey:

• "The role of a CFO is evolving it's not just about controlling costs, it's about enabling sustainable growth and business success."• How Atul transitioned from technical finance roles into strategic business finance, empowering companies to scale.• CFOs as Business Partners: Atul’s approach to aligning finance with business strategy to drive better decision-making and create value.• His experience in the private equity market and raising funds, coupled with his holistic understanding of financial instruments, investment strategies, and capital management.• "In finance, it’s not just about the numbers. It’s about understanding the bigger picture and helping the organization achieve its long-term goals."• "In finance, it’s not just about the numbers. It’s about understanding the bigger picture and helping the organization achieve its long-term goals."In this episode, Atul also discusses how his curiosity has driven him to explore new industries and constantly push the boundaries of traditional finance. "Learning never stops. The more you learn, the more you understand the true value of business finance."Guest: Atul Bhola CFO at Magic USA Inc.

https://www.linkedin.com/in/atulbhola27/

Host: Chitra Parameswaran chief staff to the CEO at Contetra Pvt Limited

https://www.linkedin.com/in/chitra-parameswaran/