In this Weekly Ramble, I’m diving deep into the last of the five core traits I believe every entrepreneur (and honestly, every person) needs—patience. And I’ll be real with you: it’s the one I’ve struggled with the most.

From my early sales career where success came fast, to building our lending company from scratch and grinding through 15 months of slow growth before hitting hockey-stick momentum, patience has been the difference between quitting too soon and building something lasting.

I share stories from my own life—parenting, hunting, sitting on the beach for hours and lessons from giants like Amazon, Tesla, and Spotify that prove overnight success is usually a decade in the making.

If you’re feeling stuck or frustrated in your journey, this episode will remind you why patience isn’t passive and how to actively cultivate it while still moving toward your goals.

Key Talking Points of the Episode

00:00 Introduction

02:20 JJ’s Joke of the Week

04:08 Hunting, beaches, and the rare places I have infinite patience

08:10 The results of impatience in business and parenting

09:44 Lessons from a 17-year sales career & how early success killed my patience muscle

12:50 Leaving corporate life: the ego-driven rush to replace income fast

17:54 The pivot to lending and realizing it was the business we’d been building all along

21:15 Grinding for 15–18 months before seeing real traction

24:05 Patience in scaling: building a team and protecting investors’ trust

26:23 Case studies: Amazon, Tesla, and Spotify—years of losses before turning a profit

30:22 Planting seeds daily in sales, relationships, and trust

34:45 The two essentials: delivering value & putting in consistent, focused reps

37:05 From $5M to $20M in less than a year by holding on

39:10 Reminder: Most people quit right before the breakthrough

Quotables

“Patience is not passive. It’s planting seeds every day and trusting they’ll grow—even when nothing seems to be happening.”

“My nature would have been to throw in the towel within six months. The only reason we didn’t is because we committed to the long game.”

“You separate yourself from the pack just by keeping on, keeping on.”

Links

608B Capital

https://608bcapital.com