We Were Finally Winning… Then the Phone Rang
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We Were Finally Winning… Then the Phone Rang
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About this listen
After months of scraping by, it finally felt like we’d turned a corner — payroll was covered, projects were running, and for the first time in a long time, I could breathe. We celebrated small wins, handed out our first annual gifts, and I began to believe the worst was behind us.
Then, everything shifted. Our biggest client fell behind on payments… and two weeks later, the phone rang with news that shook me to my core. The CEO — my main contact and a genuinely good man — had died in a tragic accident.
What followed were two sleepless months, desperate to replace the revenue we’d just lost. We landed extra work, experimented wildly with hiring, and learned the hard way that not all sales hires are salespeople.
But through it all, one unresolved chapter loomed: the investor I had been avoiding for over a year. We hadn’t had a real business conversation in ages. I didn’t know if he’d be angry, dismissive, or worse… but I knew I had to face him.