In Episode 14, host Virgil Carroll and co-host Cole dig into a core truth behind most UX mistakes: people don’t pay attention. From sending a message to the wrong person to confusing web forms, today’s digital missteps often stem from one thing—poorly designed experiences that expect users to be careful, focused, or even logical.

But here’s the hard truth: they’re not.

That’s why UX exists—to design for inattention, not perfection. In this episode, Virgil and Cole explore how small misjudgments in interface design can lead to big problems, and why it’s time to stop blaming the user and start designing smarter.

They dig into key lessons and takeaways, including:

✅ Why assuming users will “just pay attention” is a guaranteed way to fail

✅ The danger of designing tools for internal teams instead of real users

✅ How AI and other tools can mislead teams if used without critical thinking

✅ Why user feedback beats assumptions—every single time

✅ What it really means to design for the lowest common denominator

From confusing buttons and abandoned carts to real-world usability failures, Virgil shares insights from decades of experience that highlight how easy it is to get digital experiences wrong when we ignore how people actually behave.

If you’ve ever wondered why people keep screwing up your carefully planned interface—or if you’re trying to build something that works for all humans, not just ideal ones—this episode’s for you.

For more conversations about digital strategy, UX, accessibility, and all the ways we get it wrong (and how to get it right), visit www.discussingstupid.com and subscribe on your favorite podcast platform.

(0:00) - Intro

(2:10) - People don't pay attention

(4:41) - Are people bad at browsing or is tech too complex?

(6:49) - Will AI shape the future of UX?

(10:50) - The gap between internal assumptions and real user needs

(14:27) - Build for the lowest common denominator

(17:40) - Outro

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