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Unified Branding & Messaging

Unified Branding & Messaging

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Multiple logos, different letterheads, and departments fielding media inquiries on their own? No cohesive and integrated organizational messaging? Sales reps 'going off-script and external audiences receiving information the company would not support? Internal confusion or apathy to what are the goals everyone is supposed to be working together to achieve and do not know what the mission and vision is of the company they are employed to support?


These items and more are explored in this episode where I discuss four main points in establishing an unified brand and messaging methods as well as infrastructure that supports it.


Previous episodes at: https://dashboard.rss.com/podcasts/mediums-messages-and-more/



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