
Uncover the untold story behind the rise of Starbucks - from humble Seattle shop to global coffee empire.
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About this listen
Each week, we'll take you behind the scenes, exploring the bold decisions, innovative strategies, and fascinating personalities that turned Starbucks from a single store to a cultural phenomenon. We're talking Howard Schultz's vision, the company's global expansion, and the intricate details that most people never knew existed.
Imagine insider stories that go beyond the menu - from the origin of the green mermaid logo to the strategic moves that revolutionized coffee culture worldwide. This isn't just another business podcast; it's a narrative journey that reveals how Starbucks became more than just a coffee shop, but a global lifestyle brand that connects millions of people every single day.
Whether you're a coffee enthusiast, a business strategy buff, or just curious about how brands are built, "Starbucks Brand Biography" will keep you coming back for more. Subscribe now and get ready to see Starbucks in a way you've never seen before. New episodes drop every week, so don't miss out on this groundbreaking exploration of a true American success story.
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