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Uncle Herschel Strikes Back

Uncle Herschel Strikes Back

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Uncle Herschel Strikes Back

Cracker Barrel tried to “modernize” its logo—ditching the old country-store charm for a bland, corporate design. The backlash was instant, Trump piled on, and within days the company caved, bringing back Uncle Herschel and the heritage look fans actually love.

In this episode of Data & Dissonance, the crew dives deep:

  • Was this a win for tradition, or just corporate panic?

  • Is nostalgia now a front line in the culture war?

  • Do logos matter more than policies in 2025?

From rocking chairs to rebrands, this week proves one thing: never underestimate the power of biscuits, gravy, and a little nostalgia.

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In the spirit of reconciliation, Audible acknowledges the Traditional Custodians of country throughout Australia and their connections to land, sea and community. We pay our respect to their elders past and present and extend that respect to all Aboriginal and Torres Strait Islander peoples today.