Question: What do the Catsup Crapper, Think the Unthinkable, Sparking Creativity, and The Aeron Chair have in common?

Answer: Topics that will likely come up when Barry and Luke take the Think & Link stage in October.

We’re talking creativity, innovation and design in October with two authors, professors and grand thinkers. We have Dr Barry Kudrowitz paired with Luke Williams on the Think & Link stage for this one and based on past performances this looks to be a creatively curious conversation.

We have Bruno Singulani, global brand identity and design from Nestle along with Nicole Atchison, CEO of PURIS Holdings here in Minneapolis. PURIS is cultivating the future of food through a plant-based approach using peas. And Nestle is a global brand in food as a key to enhancing the quality of life for everyone.

We have Omar Ansari, Founder, Surly Brewing paired with Andy Pearson, VP of Creative Liquid Death. Both of these individuals and brands have been swimming upstream, defying the norm and breaking the molds of their respective categories.

We think this pairing is so good, Apple Pie and Ice Cream are going to be jealous.

Areas of learning from this episode:

One: What it takes to question authority and norms of culture, and do something dramatically different from standard.

Two: The importance of creativity in our community, in whatever form it takes and how that is changing in this current economy.

Three: Creativity in a world where risk is measured in social media, cancellation and polarization.