The importance of Black-owned local media: John Celestand on Knight x LMA BloomLab, AI and community trust cover art

The importance of Black-owned local media: John Celestand on Knight x LMA BloomLab, AI and community trust

The importance of Black-owned local media: John Celestand on Knight x LMA BloomLab, AI and community trust

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John Celestand joins Keep It Local host Ryan Welton to talk about his work with the Knight x LMA BloomLab.

🎙️ Topics Covered:

  • What the Knight x LMA BloomLab is and how it works
  • Supporting 25 Black-owned newsrooms across the U.S.
  • Lessons learned from 3 years of digital transformation
  • AI's evolving role in local media
  • Why community trust must be earned again and again
  • The unique role of Black-owned media in the American press

🔗 Learn more: https://localmedia.org/knight-x-lma-bloomlab/

💬 Connect with John Celestand on LinkedIn: linkedin.com/in/johncelestand

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