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The Wellness Efficacy Problem: What the Industry Won’t Say (But You Need to Hear)

The Wellness Efficacy Problem: What the Industry Won’t Say (But You Need to Hear)

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In this episode, we’re naming a hard truth: wellness has an efficacy problem. The data is clear—spending is up, but outcomes are down. So why aren’t people getting healthier?

You’ll hear:

  • What the stats really say about wellness in 2025
  • The sneaky ways the industry prioritizes aesthetics over outcomes
  • Why your drop-in class isn’t enough anymore
  • What the next generation of wellness brands are doing differently
  • How to build containers that actually create change


This episode is your call to lead differently—because people don’t need more content. They need transformation.


Work with Jackie Murphy

  • Say Hi on Instagram @studioceoofficial
  • Get Insider Marketing Tips in my Free Marketing Masterclass
  • Level Up Your Business with the The Pack Your Classes Challenge
  • Learn more about the Grow Mastermind: https://www.jackiegmurphy.com/mastermind


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