The Selling Local Podcast Episode 22 - Wenter Shyu, Co-Founder of Third Culture Bakery cover art

The Selling Local Podcast Episode 22 - Wenter Shyu, Co-Founder of Third Culture Bakery

The Selling Local Podcast Episode 22 - Wenter Shyu, Co-Founder of Third Culture Bakery

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Wenter Shyu is the Co-Founder of Third Culture Bakery, home of the Original Mochi Muffin®, and other foods and drinks inspired by our upbringing as Third Culture Kids – kids who grew up in a culture different than that of their parents.

In our 22th episode, learn more about:

  • After falling in love in Berkeley, CA, how Chef Sam Butarbutar and Wenter Shyu started a bakery journey together.
  • The importance of knowing something about the small business owner you're reaching out to.
  • How to avoid a bad first impression as a salesperson.
  • What they consider when looking for new vendors.
  • Real examples of effective emails and sales pitches that they received from salespeople.

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