Episode Overview:
In this episode of AI Marketing, Mark Fidelman is joined by Jon Levesque, former Microsoft and DocuSign community leader turned founder of Seek. Together, they dissect how discovery, influence, and technology are shifting under the weight of the creator economy and AI’s explosive growth.

They explore:

• Why the directory era is dead and why centralized discovery models like Yelp and Google Local are becoming obsolete.

• How the creator economy is shaping consumer decisions—from travel inspiration on TikTok to Substack newsletters—and why authenticity is the new currency.

• The AI paradox: how AI accelerates opportunity while simultaneously commoditizing entire industries.

• The looming future of AGI and ASI, and what it means for human experience, creativity, and survival in an AI-dominated world.

• Jon’s startup Seek, which turns travel content into shoppable itineraries with affiliate revenue baked in, offering creators a powerful new monetization channel.

Why Listen:
This conversation cuts straight into the future of discovery, influence, and AI. It’s both visionary and practical, helping you understand where the opportunities lie and how to avoid getting left behind in the AI revolution.

Guest:

• Jon Levesque – Founder of Seek, community leader, and creator economy advocate.
  
  
  Contact mark@fanaticsmedia.com