Before Instagram Stories, there were daily photo updates. Before brand partnerships, there were featured user programs. Before influencers, there was scene royalty.

Tighten your white belt for the untold story of Buzznet—the forgotten platform that accidentally built the blueprint for today's creator economy.

In 2006, while MySpace was digital chaos and Facebook was still college-only, a small L.A. startup gave scene kids the tools to transform their carefully curated aesthetics into actual careers. Meet the original scene queens—Audrey Kitching, Hanna Beth, Jeffree Star and more!—who pioneered everything we take for granted about online influence.

Part 1: The Rise explores how razor-straight bangs and perfectly angled selfies became the foundation of modern digital celebrity.

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