In this powerful episode, Richard McCann shares his extraordinary journey, from a childhood marked by trauma to becoming one of the UK’s most impactful motivational speakers. His story isn’t just inspirational; it’s a masterclass in the art of connection.

Richard reveals why storytelling matters more than spreadsheets, especially for accountants, bookkeepers and coaches. He challenges the traditional perceptions of these professions and urges us to lead with empathy, curiosity, and emotional impact.

This conversation is a timely reminder that behind every number is a human being. Richard’s insights will leave you rethinking how you show up for your clients, not just as a professional, but as a catalyst for transformation.

We also get a sneak peek into what Richard has planned for ProfitConUK 25, where he’ll inspire us all to think bigger, bolder, and more meaningfully, in business and in life.

Key Takeaways:

• True transformation is possible, one step at a time.
• Storytelling is a powerful tool for building trust and connection.
• Your clients don’t just need answers, they need understanding.
• Self-belief matters, for you and the people you serve.
• Curious conversations create breakthroughs.
• Incremental change = lasting impact. Just like Profit First.