Episodes

  • Stop Overlooking TikTok. It’s Driving Your Future Listeners
    Dec 10 2025
    TikTok may be driving a hot new wave of podcast discovery, and the statistics are tough to ignore. If short clips can send a song to the top of Spotify, imagine what they could do for a podcast when creators treat TikTok as a real discovery engine instead of a passive scroll. We also break down Libsyn’s new pricing and the growing move toward solo shows. Are folks ditching their co-hosts? Finally, we look at what a sudden surge in visibility really means for indie podcasters and why viral spikes rarely turn into loyal listeners. Sometimes the jump is exciting, but often it's just a flash in the pan.Episode Highlights:[02:30] Podcast Evaluation Series Announcement [05:35] Listener Mail and Feedback [08:33] Empowered Podcasting Conference Announcements [13:59] Podcasting News and Statistics [15:40] Upcoming Events and Meetups [19:31] Spotify's Top Shared Episodes of 2025 [27:05] Analyzing Podcast Popularity Trends [27:50] Introducing the Weekly Business Bit [30:41] Golden Globes Recognizes Podcasts [33:18] iHeart Media's Guaranteed Human Label [34:54] Rise of Solo Podcasts [37:30] Omni Studio Supports Video Podcasting [50:31] TikTok as a Podcast Discovery Platform Links & Resources: Join The Empowered Podcasting Facebook Group:www.facebook.com/groups/empoweredpodcasting⁠Empowered Podcasting Conference: www.eventbrite.com/e/empowered-podcasting-conference-tickets-1976757134803Libsyn Office Hours: https://podnews.net/event/libsyn-office-hoursPodcast Expo Coupon Code: MARC for 10% off: https://podnews.net/event/podfest-expo-our-12th-annual-eventMeetup & Matchup Use code PMC for free entry: https://podnews.net/event/meetup-matchup-with-podcasters-speakers-and-authors-19 iHeart Declares “Guaranteed Human,” Voices: https://bit.ly/4pogPnMSolo Shows Are Taking Over, and Co-Hosts Are Becoming Endangered:https://bit.ly/4aFbdATWhat Happens When An Indie Podcast Skirts Virality: https://bit.ly/4aIZZeJPodnews: www.Podnews.netRalph Estep Is Seeking A Co-Host: https://www.facebook.com/share/p/1B8oYLvj7H/?mibextid=wwXIfrTo Have Your Podcast Considered For Evaluation, Please Complete This Form: https://docs.google.com/forms/d/e/1FAIpQLSc8-Xv6O6lrNPcPJwj3N0Z5Osdl-5kHGz_PiAU45UPreview of our Upcoming Evaluation Carefree Highway Revisited: https://www.podbean.com/ea/pb-j6vtj-1961b14Remember to rate, follow, share, and review our podcast. Your support helps us grow and bring valuable content to the podcasting community.Join us LIVE every weekday morning at 7 am ET (US) on ⁠Clubhouse⁠: ⁠⁠⁠ https://www.clubhouse.com/house/empowered-podcasting-e6nlrk0w⁠⁠Or Join us on Chatter: https://preview.chattersocial.io/group/98a69881-f328-4eae-bf3c-9b0bb741481dLive on YouTube: ⁠https://youtube.com/@marcronick⁠Brought to you by⁠ ⁠iRonickMedia.com⁠⁠ Please note that some links may be affiliate links, which support the hosts of the PMC. Thank you!--- Send in your mailbag question at:⁠ https://www.podpage.com/pmc/contact/⁠ or ⁠marc@ironickmedia.com⁠Want to be a guest on The Podcasting Morning Chat? Send me a message on PodMatch, here: ⁠https://www.podmatch.com/hostdetailpreview/1729879899384520035bad21b⁠
    Show More Show Less
    54 mins
  • Private Podcasts: The Overlooked Tool That Builds Superfans
    Dec 9 2025

    What if your show had a format designed only for your super fans? Today, we look at what a private podcast actually is and how it works behind the scenes. We’re joined by trusted podcasting expert Cliff Ravenscraft, who helps us understand the mechanics: how access is controlled, how episodes are delivered, and why a private feed functions differently from a public show. Cliff explains how creators use private podcasts for focused communication, training, or more personal updates, and why clarity on purpose matters more than fancy tools. We also explore the expectations you set for your audience, and how those choices help mold the value of your private podcast.

    Episode Highlights:

    [02:36] Upcoming Episodes and Announcements

    [05:31] Cliff Ravenscraft on Private Podcasts

    [08:00] Benefits and Use Cases of Private Podcasts

    [18:01] Monetization and Platforms for Private Podcasts

    [19:53] Hosting Private Podcasts on Your Own Website

    [24:41] Substack as a Private Podcast Platform

    [26:20] Legal Disclaimer and Privacy Concerns

    [30:49] Marketing Strategies for Private vs. Public Podcasts

    [45:05] Creating a Private Podcast for Courses and Business

    Links & Resources:

    Join The Empowered Podcasting Facebook Group:

    www.facebook.com/groups/empoweredpodcasting⁠

    Cliff Ravenscraft:

    https://www.cliffravenscraft.com

    Podcast Answer Man:

    www.cliffravenscraft.com/podcasts/podcast-answer-man

    BC Babbles:

    https://bcbabbles.substack.com

    To Have Your Podcast Considered For Evaluation, Please Complete This Form:

    https://docs.google.com/forms/d/e/1FAIpQLSc8-Xv6O6lrNPcPJwj3N0Z5Osdl-5kHGz_PiAU45U

    Preview of our Upcoming Evaluation Carefree Highway Revisited:

    https://www.podbean.com/ea/pb-j6vtj-1961b14

    Rodecaster Pro 2:

    https://amzn.to/41h9yuN

    Remember to rate, follow, share, and review our podcast. Your support helps us grow and bring valuable content to the podcasting community.

    Join us LIVE every weekday morning at 7 am ET (US) on ⁠Clubhouse⁠: ⁠⁠⁠ https://www.clubhouse.com/house/empowered-podcasting-e6nlrk0w⁠⁠

    Or Join us on Chatter: https://preview.chattersocial.io/group/98a69881-f328-4eae-bf3c-9b0bb741481d

    Live on YouTube: ⁠https://youtube.com/@marcronick⁠

    Brought to you by⁠ ⁠iRonickMedia.com⁠

    Please note that some links may be affiliate links, which support the hosts of the PMC. Thank you!

    --- Send in your mailbag question at:⁠ https://www.podpage.com/pmc/contact/⁠ or ⁠marc@ironickmedia.com⁠

    Want to be a guest on The Podcasting Morning Chat? Send me a message on PodMatch, here:

    ⁠https://www.podmatch.com/hostdetailpreview/1729879899384520035bad21b⁠


    Show More Show Less
    54 mins
  • How to Bring More Humanity Into Your Podcast
    Dec 8 2025

    Today, we’re focusing on what podcasters can learn from shows that break the mold and still manage to form deep connections with their audience. Jonathan Howard continues our Obsession-Worthy Podcast series with a look at "Everything Is Alive," a show that turns simple ideas into emotionally charged, memorable storytelling. We explore how a strong creative constraint can open new doors and why unexpected formats can be effective when rooted in intention. We also weigh in on sound shaping emotion and creating space for humanity in any format, even the most unconventional ones.

    Episode Highlights:

    [04:10] Upcoming Podcast Evaluations

    [05:43] Creating Jingles with AI

    [13:08] Obsession Worthy Podcast: Everything is Alive

    [23:27] The Impact of Music in Storytelling

    [24:52] Accents and Character Choices

    [28:07] Relating to Universal Human Experiences

    [35:13] Breaking the Rules of Traditional Interviews

    [42:03] Enhancing Listener Connection

    [44:54] Creative Risks and Intentional Storytelling

    Links & Resources:

    Join The Empowered Podcasting Facebook Group:

    www.facebook.com/groups/empoweredpodcasting⁠

    The Silent Partner with Dominic Lawson & Sid Meadows:

    www.sidmeadows.com/episode143

    Everything is Alive:

    www.everythingisalive.com

    To Have Your Podcast Considered For Evaluation, Please Complete This Form:

    https://docs.google.com/forms/d/e/1FAIpQLSc8-Xv6O6lrNPcPJwj3N0Z5Osdl-5kHGz_PiAU45U

    Preview of our Upcoming Evaluation Carefree Highway Revisited:

    https://www.podbean.com/ea/pb-j6vtj-1961b14

    Remember to rate, follow, share, and review our podcast. Your support helps us grow and bring valuable content to the podcasting community.

    Join us LIVE every weekday morning at 7 am ET (US) on ⁠Clubhouse⁠: ⁠⁠⁠ https://www.clubhouse.com/house/empowered-podcasting-e6nlrk0w⁠⁠

    Or Join us on Chatter: https://preview.chattersocial.io/group/98a69881-f328-4eae-bf3c-9b0bb741481d

    Live on YouTube: ⁠https://youtube.com/@marcronick⁠

    Brought to you by⁠ ⁠iRonickMedia.com⁠

    Please note that some links may be affiliate links, which support the hosts of the PMC. Thank you!

    --- Send in your mailbag question at:⁠ https://www.podpage.com/pmc/contact/⁠ or ⁠marc@ironickmedia.com⁠

    Want to be a guest on The Podcasting Morning Chat? Send me a message on PodMatch, here:

    ⁠https://www.podmatch.com/hostdetailpreview/1729879899384520035bad21b⁠


    Show More Show Less
    48 mins
  • The Real Story Inside Your Spotify Wrapped
    Dec 5 2025

    Today we take a closer look at Spotify Wrapped... the fun parts, the confusing parts, and the slightly uncomfortable data-awareness parts. We dig into creator stats, talk about whether these numbers actually matter, and explore the bigger conversation around how much data platforms like Spotify collect from us as creators and listeners. The team joins in with their own Wrapped surprises, frustrations, and questions, and we wrap things up with our Friday tradition: Wins of the Week from across the community.

    Episode Highlights:

    [00:05] Kicking off the episode and introducing today’s focus on Spotify Wrapped

    [02:27] Creator reactions, badges, and what these stats actually represent

    [07:29] Surprising (and questionable) growth numbers across the team

    [13:05] What Spotify Wrapped reveals about data collection and listener tracking

    [15:15] The walled-garden analytics problem for podcasters

    [20:50] How much data is too much? Navigating privacy trade-offs

    [26:54] Wrapping the data discussion and moving into community wins

    [43:40] Final thoughts and what’s coming next week

    Links and Resources:

    Spotify for Creators
    https://creators.spotify.com

    Empowered Podcasting Facebook Group
    https://www.facebook.com/groups/empoweredpodcasting

    Submit your podcast for evaluation
    https://docs.google.com/forms/d/e/1FAIpQLSc8-Xv6O6lrNPcPJwj3N0Z5Osdl-5kHGz_PiAU45U

    Send in your mailbag question:
    https://www.podpage.com/pmc/contact/
    or email: marc@ironickmedia.com

    Want to be a guest on The Podcasting Morning Chat?
    PodMatch: https://www.podmatch.com/hostdetailpreview/1729879899384520035bad21b

    Join us LIVE every weekday at 7 am ET
    Clubhouse: https://www.clubhouse.com/house/empowered-podcasting-e6nlrk0w
    Chatter: https://preview.chattersocial.io/group/98a69881-f328-4eae-bf3c-9b0bb741481d
    YouTube: https://youtube.com/@marcronick

    Brought to you by
    https://www.ironickmedia.com

    Some links may be affiliate links that help support the show. Thank you!

    Show More Show Less
    44 mins
  • 5 Simple Fixes That Instantly Upgrade Your Podcast
    Dec 4 2025

    Today, we break down an indie podcaster’s episode structure, branding clarity, pacing, and storytelling opportunities as we evaluate Wander World School. This episode is packed with great discussion from the team about how creators can simplify, strengthen, and improve the listener experience. We talk pacing, cover art, segment transitions, call-to-action overload, monetization strategies, and where Suzy May (the host) shines with expertise and audience connection.

    Episode Highlights:

    [00:05] Introduction and what today’s evaluation is about
    [01:21] Spotify for Creators Wrapped and how to access yours

    [05:17] First impressions of Wander World School and who the show serves
    [10:00] Pacing, scripting, and delivery challenges
    [17:18] Cover art, title clarity, and branding recommendations
    [22:35] Show notes, cold open, and intro structure
    [30:21] Balancing personal updates with storytelling
    [35:16] Where the episode delivers strong value and how to move it earlier
    [38:38] Listener engagement elements that work well
    [43:37] Monetization opportunities for this niche
    [47:06] Audio leveling and production adjustments
    [48:49] Final takeaways for strengthening the show


    Links & Resources:

    📍Wander World School Podcast: https://www.buzzsprout.com/2504669/

    📍Wander World School EP 24: https://www.buzzsprout.com/2504669/episodes/18099719
    📍
    https://www.dropbox.com/scl/fi/zabnhq3ceqvvb5q61lgcn/WanderWorldSchool_V1.jpg?rlkey=uh1i5f4e1f18hova7y4rkifwc&st=k0cc03ny&dl=0

    📍Spotify for Creators
    https://creators.spotify.com

    📍SpeakPipe (for listener voice messages)
    https://www.speakpipe.com

    📍Empowered Podcasting Facebook Group
    www.facebook.com/groups/empoweredpodcasting

    📍Want your podcast evaluated?
    https://docs.google.com/forms/d/e/1FAIpQLSc8-Xv6O6lrNPcPJwj3N0Z5Osdl-5kHGz_PiAU45U

    📍Join us LIVE every weekday at 7 am ET:📍Clubhouse: https://www.clubhouse.com/house/empowered-podcasting-e6nlrk0w📍Chatter: https://preview.chattersocial.io/group/98a69881-f328-4eae-bf3c-9b0bb741481d
    📍YouTube: https://youtube.com/@marcronick

    📍Brought to you by
    https://www.ironickmedia.com


    Some links may be affiliate links, which help support the show. Thank you!

    Show More Show Less
    54 mins
  • 3 New Platform Changes Every Podcaster Must Know - News & Comment
    Dec 3 2025

    It's News & Comment day! We take a look at some surprising podcast industry stats that paint a very different picture of how many shows are truly active, along with a breakdown of YouTube’s new deepfake detection tool and the privacy concerns that come with it. We also introduce a new segment called the Random Podcast Clip of the Week, talk through what’s going on with the YouTube Shorts algorithm, share a strange Apple Podcasts autoplay glitch happening for some listeners, and chat with community member, BC Babbles about The Hashies, a new award recognizing indie creators doing great work on social media.


    Episode Highlights:

    [03:34] Introducing the Random Podcast Clip of the Week
    [06:56] Reactions to the LOL Podcast clip
    [12:59] Transition into News and Comment
    [14:39] Active podcast numbers and Buzzsprout global stats
    [17:10] What your download numbers really mean
    [18:09] YouTube vs podcasting comparisons
    [19:57] Listener loyalty and audio-first advantages
    [21:05] Spotify's Top 5
    [21:38] Spotify Random Chart of the Week: Physics
    [23:57] Women’s Podcast Awards and community events
    [27:43] Speaker networking events and the EPC Holiday Party
    [30:28] Patreon launches RSS-based podcast hosting
    [32:06] Podcasting meets “slow TV”
    [39:18] Content Business News: YouTube’s deepfake detection tool[45:55] Apple Podcasts autoplay glitch explained[48:32] “Everything is Television” discussion


    Links & Resources:

    LOL Podcast (Random Clip of the Week): https://www.instagram.com/reel/DRuo8wPEYx-/

    The Hashies Social Media Awards
    https://hashieawards.com

    Buzzsprout Global Stats
    https://www.buzzsprout.com/global_stats

    Women’s Podcast Awards
    https://www.womenspodcastawards.com

    Empowered Podcasting Conference Holiday Party:

    Email marc@ironickmedia.com to RSVP

    Podcaster Directory Meetup (use code PMC for free ticket)
    https://luma.com/y9cp8zna

    Send in your mailbag question:
    https://www.podpage.com/pmc/contact/ or email: marc@ironickmedia.com

    Want to be a guest on The Podcasting Morning Chat?
    Connect on PodMatch:
    https://www.podmatch.com/hostdetailpreview/1729879899384520035bad21b

    Join us LIVE every weekday at 7 am ET:
    Clubhouse: https://www.clubhouse.com/house/empowered-podcasting-e6nlrk0w

    Chatter: https://preview.chattersocial.io/group/98a69881-f328-4eae-bf3c-9b0bb741481d

    YouTube: https://youtube.com/@marcronick

    Brought to you by:
    https://www.ironickmedia.com

    Some links may be affiliate links which help support the show. Thank you!

    Show More Show Less
    53 mins
  • The Speaking Habits That Are Killing Your Podcas
    Dec 2 2025

    Are filler words quietly sabotaging your podcast? In this episode, we dig into how subtle speaking habits like verbal crutches, awkward pauses, or rushed delivery can affect how confident and trustworthy you sound to your audience. I share practical tips for tightening your delivery like slowing down, using outlines or teleprompters without sounding stiff, and practicing with intention so you can show up more clearly and confidently behind the mic.


    Episode Highlights


    [03:08] Remembering Sid’s mother and honoring our PMC community

    [06:55] Preview of Thursday’s Evaluation Episode: Wander, Water, School & Slow Family

    [09:42] AI-generated music and the surprising environmental impact of AI

    [14:39] The connection between filler words and confidence

    [18:12] Do you listen to your episodes after they’re produced? Here’s why you should

    [21:43] When filler words become catchphrases and when they don’t

    [27:21] How the strategic use of pausing makes you a stronger speaker

    [33:47] Why slowing down is the fastest way to sound more confident

    [35:52] Confidence behind the mic: scripting, outlines, and mental prep

    [43:02] Equipment that helps: teleprompters and visual focus tools

    [44:40] Final tips for warming up and embracing your natural voice


    Links and Resources


    Join The Empowered Podcasting Facebook Group:

    www.facebook.com/groups/empoweredpodcasting


    Submit your podcast for evaluation:

    Submit here


    Check out the Elgato Prompter XL:

    Elgato Teleprompter


    Live weekday mornings at 7 am ET:

    Clubhouse: Empowered Podcasting House

    YouTube: youtube.com/@marcronick

    Chatter: Join us on Chatter


    Brought to you by:

    iRonickMedia.com


    Have a mailbag question or want to be a guest?

    Send a message or email marc@ironickmedia.com


    Connect on PodMatch:

    Marc’s PodMatch profile


    Some links may be affiliate links, which help support the show at no extra cost to you. Thank you!

    Show More Show Less
    48 mins
  • 6 Lessons From the Kelce Brothers That Build Listener Loyalty
    Dec 1 2025
    What can indie podcasters learn from one of the most talked-about podcasts of the year? Quite a lot, actually. Today, Jonathan Howard walks us through why New Heights, hosted by Jason and Travis Kelce, keeps fans coming back…and what we can apply to our own shows, even if we don’t talk about football (or engaged to Taylor Swift).From authentic emotional moments to naming your community, building recurring segments, and leveraging vulnerability, we explore what makes a podcast not just popular—but obsession-worthy.Episode Highlights:[00:15] Welcome Back: Thanksgiving recap & missing co-hosts[03:30] DR debuts a jazzy AI theme song using Suno [07:11] Ralph and Jonathan on creating AI-generated podcast music [12:10] Main Topic Intro: What makes New Heights obsession-worthy? [18:14] Clip: Brotherly bond & emotional storytelling [23:42] Clip: Jason Kelce breaks down after Super Bowl loss[27:24] Nick and Ralph share how vulnerability strengthens listener loyalty [31:26] Segment names and structure[33:06] The power of naming your audience (“92 Percenters”)[35:36] Clip: Listener shoutouts[38:50] Clip: Behind the scenes of the “92 Percenters” inside joke [44:20] Key takeaways[48:21] Can solo podcasters create the same level of connection? [53:11] Building familiarity through small, repeated momentsLinks & Resources:📌 Join the Empowered Podcasting Facebook Group: https://www.facebook.com/groups/empoweredpodcasting📌 Submit your podcast for a future evaluation: https://docs.google.com/forms/d/e/1FAIpQLSc8-Xv6O6lrNPcPJwj3N0Z5Osdl-5kHGz_PiAU45U📌 December 4th's Podcast Evaluation: https://www.buzzsprout.com/2504669/episodes/18099719📌 Learn more about Suno (AI music tool): https://suno.ai📌 Auphonic Audio Processing: https://auphonic.com📌 New Heights Podcast: https://www.newheightshow.com📌 Watch Marc’s podcaster float balloon video:https://www.instagram.com/p/DRkIJyFDoY7/ 📌 Marc on YouTube: https://youtube.com/@marcronick📬 Got a question for the show? Send it here: https://www.podpage.com/pmc/contact/ or email marc@ironickmedia.com🎙 Want to be a guest on The Podcasting Morning Chat? Connect on PodMatch: https://www.podmatch.com/hostdetailpreview/1729879899384520035bad21b🗣 Join us live every weekday morning at 7AM ET: 🎧 Clubhouse: https://www.clubhouse.com/house/empowered-podcasting-e6nlrk0w 🖥 Chatter: https://preview.chattersocial.io/group/98a69881-f328-4eae-bf3c-9b0bb741481d 📺 YouTube: https://youtube.com/@marcronickBrought to you by iRonickMedia.comPlease note: Some links may be affiliate links, which support the show at no extra cost to you. Thanks for your support!
    Show More Show Less
    55 mins