Building a powerful career tool starts with podcasting. In this conversation, Annika Jackson explains why podcasts are becoming more than just content platforms—they're helping professionals showcase expertise, build personal brands, develop valuable skills, and stand out in today's competitive job market. Discover how creating a podcast can open new career opportunities, strengthen your professional credibility, and become an asset that grows long after each episode is published.

Episode Highlights:

[04:39] Annika's Updates and New Shows

[06:47] Why Your Podcast Is the New Resume

[10:17] Building a Podcast Curriculum at USC

[15:38] Why the Media Industry Is Embracing Podcasts

[19:13] Threads and Organic Promotion

[23:22] Student Mindset and Analytics

[32:00] Annika's Revenue Cascade Strategy

[33:21] Monetizing Beyond Ads

[36:36] Building Intentional Growth Systems

[42:57] Podcasting Bot Scam and Fake Promotion

Links & Resources:

Connect with Anika Jackson:

https://yourbrandamplified.com/

Feature Your Podcast on the Podcasting Morning Show:

https://PodcastingMorningShow.com/spotlight

The Podcasting Morning Show:

⁠⁠www.podcastingmorningshow.com⁠⁠

Ways to Watch or Listen:⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠https://www.podcastingmorningshow.com/joinus/

Meet the PMS Cast and Crew:

⁠⁠https://podcastingmorningshow.com/people⁠⁠

Join The Empowered Podcasting Facebook Group:

⁠⁠www.facebook.com/groups/empoweredpodcasting⁠⁠⁠

Book A Free Call With Marc:

https://go.ironickmedia.com/widget/booking/eQwHs399qL9VlLcRQaYC

Application To Submit Your Show For Evaluation:

⁠⁠⁠⁠⁠https://podcastingmorningshow.com/eval⁠⁠

Powered by⁠⁠⁠ ⁠iRonickMedia.com⁠⁠⁠⁠ and⁠ ⁠ContentCreatorsAccountant.com⁠⁠

Send in your mailbag questions:⁠⁠⁠⁠ https://www.podcastingmorningshow.com/contact/⁠⁠⁠⁠ or ⁠marc@ironickmedia.com⁠

Want to be a guest on The Podcasting Morning Show? Send me a message on PodMatch, here:

https://podmatch.com/hostdetailpreview/1729879899384520035bad21b

A great conversation can lose listeners before it ever gets started, which is why it's worth learning how to Improve Your Podcast Intro while also sharpening your interview skills and pacing. The morning show cast and crew break down what makes an intro grab attention, how to ask stronger questions that lead to better conversations, and why slowing down at the right moments keeps listeners engaged. By the end, you'll have simple ideas you can apply to create a stronger first impression and a more engaging podcast from start to finish.

Episode Highlights:

[06:46] Nikki Joins the Hot Seat

[08:06] First Impressions and Audience Clarity

[11:50] Branding Fixes: Tagline and Cover Art

[18:50] Intro Clip and Opening Feedback

[23:55] Pacing, Confidence, and Delivery Tips

[29:37] The One-Question Hook

[31:30] Talk to One Person, Not Everyone

[41:34] Transitioning into Key Takeaways

[46:22] Interview Style Review

[48:40] Avoiding Stacked Questions

Links & Resources:

Listen to The Gentle Year, Episode 35:

https://thegentleyear.buzzsprout.com/2535237/episodes/19322198-the-little-girl-who-felt-like-too-much-caasi-o-day-part-1

Feature Your Podcast on the Podcasting Morning Show:

https://PodcastingMorningShow.com/spotlight

The Podcasting Morning Show:

⁠⁠www.podcastingmorningshow.com⁠⁠

Ways to Watch or Listen:⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠https://www.podcastingmorningshow.com/joinus/

Meet the PMS Cast and Crew:

⁠⁠https://podcastingmorningshow.com/people⁠⁠

Join The Empowered Podcasting Facebook Group:

⁠⁠www.facebook.com/groups/empoweredpodcasting⁠⁠⁠

Book A Free Call With Marc:

https://go.ironickmedia.com/widget/booking/eQwHs399qL9VlLcRQaYC

Application To Submit Your Show For Evaluation:

⁠⁠⁠⁠⁠https://podcastingmorningshow.com/eval⁠⁠

Powered by⁠⁠⁠ ⁠iRonickMedia.com⁠⁠⁠⁠ and⁠ ⁠ContentCreatorsAccountant.com⁠⁠

Send in your mailbag questions:⁠⁠⁠⁠ https://www.podcastingmorningshow.com/contact/⁠⁠⁠⁠ or ⁠marc@ironickmedia.com⁠

Want to be a guest on The Podcasting Morning Show? Send me a message on PodMatch, here:

https://podmatch.com/hostdetailpreview/1729879899384520035bad21b

Building a successful podcast through authenticity starts with showing up as your true self. In this episode of Empowered Podcasting LIVE, Jessica Schiller shares why energy, mindset, and genuine connection create a stronger impact than following trends or chasing algorithms. Discover how embracing your authentic voice can help you build deeper audience relationships, create more meaningful content, and grow a podcast that truly resonates. You'll also learn why authentic storytelling creates lasting connections that keep listeners coming back episode after episode.

Episode Highlights:

[03:44] Meet Jessica Schiller

[04:06] The Origin of Mozen Wellness

[08:27] Why Energy Is the Magic Ingredient

[10:45] Can You Feel Energy Through Audio?

[14:39] When Strategy Falls Flat

[16:50] AI and the New Golden Age

[20:15] From Finance to Healing

[25:56] Where Mindset Meets Strategy

[27:39] Healing Frequencies and Energy Practices

[31:53] Comparison, Phone Habits, and Protecting Your Energy

Links & Resources:

Connect with Jessica Schiller:

https://www.mozenwellness.com/

Feature Your Podcast on the Podcasting Morning Show:

https://PodcastingMorningShow.com/spotlight

The Podcasting Morning Show:

⁠⁠www.podcastingmorningshow.com⁠⁠

Ways to Watch or Listen:⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠https://www.podcastingmorningshow.com/joinus/

Meet the PMS Cast and Crew:

⁠⁠https://podcastingmorningshow.com/people⁠⁠

Join The Empowered Podcasting Facebook Group:

⁠⁠www.facebook.com/groups/empoweredpodcasting⁠⁠⁠

Book A Free Call With Marc:

https://go.ironickmedia.com/widget/booking/eQwHs399qL9VlLcRQaYC

Application To Submit Your Show For Evaluation:

⁠⁠⁠⁠⁠https://podcastingmorningshow.com/eval⁠⁠

Powered by⁠⁠⁠ ⁠iRonickMedia.com⁠⁠⁠⁠ and⁠ ⁠ContentCreatorsAccountant.com⁠⁠

Send in your mailbag questions:⁠⁠⁠⁠ https://www.podcastingmorningshow.com/contact/⁠⁠⁠⁠ or ⁠marc@ironickmedia.com⁠

Want to be a guest on The Podcasting Morning Show? Send me a message on PodMatch, here:

https://podmatch.com/hostdetailpreview/1729879899384520035bad21b

Great podcast marketing goes beyond publishing new episodes. The morning show cast and crew explore smarter podcast marketing, sharing practical strategies for using AI, creating content between episodes, and improving podcast discovery without sounding robotic. From social media workflows to sustainable growth tactics, the conversation is packed with actionable ideas to help you market your podcast more effectively. Learn how better prompts, smarter workflows, and authentic content can help you grow your audience while saving time.

Episode Highlights:

[02:37] Meet Eddie Garrison

[05:54] AI Prompting and Content Repurposing

[08:33] The Keyhole Content Strategy

[11:29] AI Tags and How Algorithms Work

[13:41] The Social Media Slop Problem

[19:54] Pick the Right Platforms and Build Owned Media

[24:34] Maintaining Your Brand Voice with AI

[30:02] Focus on Hooks, Not Virality

[33:23] Prompting AI from Podcast Transcripts

[40:02] Using AI as a Coworker, Not a Replacement

Links & Resources:

Connect with Eddie Garrison:

https://www.eddiegarrison.com/

Feature Your Podcast on the Podcasting Morning Show:

https://PodcastingMorningShow.com/spotlight

The Podcasting Morning Show:

⁠⁠www.podcastingmorningshow.com⁠⁠

Ways to Watch or Listen:⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠https://www.podcastingmorningshow.com/joinus/

Meet the PMS Cast and Crew:

⁠⁠https://podcastingmorningshow.com/people⁠⁠

Join The Empowered Podcasting Facebook Group:

⁠⁠www.facebook.com/groups/empoweredpodcasting⁠⁠⁠

Book A Free Call With Marc:

⁠https://go.ironickmedia.com/widget/booking/eQwHs399qL9VlLcRQaYC⁠

Application To Submit Your Show For Evaluation:

⁠⁠⁠⁠⁠https://podcastingmorningshow.com/eval⁠⁠

Powered by⁠⁠⁠ ⁠iRonickMedia.com⁠⁠⁠⁠ and⁠ ⁠ContentCreatorsAccountant.com⁠⁠

Send in your mailbag questions:⁠⁠⁠⁠ https://www.podcastingmorningshow.com/contact/⁠⁠⁠⁠ or ⁠marc@ironickmedia.com⁠

Want to be a guest on The Podcasting Morning Show? Send me a message on PodMatch, here:

https://podmatch.com/hostdetailpreview/1729879899384520035bad21b

The hardest podcasting decisions rarely have a perfect answer, and that's exactly what makes them so valuable. The morning show cast and crew tackle common creator dilemmas, from audience growth and guest selection to monetization, consistency, and creative freedom, without hiding behind "it depends." Every choice comes with a trade-off, and this conversation helps you think through what matters most for your show. By the end, you'll have a clearer way to approach the podcasting decisions that shape your success over time.

Episode Highlights:

[03:21] Social Media Manager Search

[07:26] In-Person vs. Remote Recording

[14:23] Big Audience vs. High Engagement

[22:54] Discovery vs. Retention

[28:56] Discovery vs. Promotion

[29:44] The Warm Leads Strategy

[31:17] The Dream Guest Debate

[34:10] Celebrity Guest Pitfalls

[42:17] Money vs. Creative Control

[47:05] Viral Hit vs. Slow, Sustainable Growth

Links & Resources:Classic Conversations with Jeff Dwoskin:

https://jeffisfunny.com/

Feature Your Podcast on the Podcasting Morning Show:

https://PodcastingMorningShow.com/spotlight

The Podcasting Morning Show:

⁠⁠www.podcastingmorningshow.com⁠⁠

Ways to Watch or Listen:⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠https://www.podcastingmorningshow.com/joinus/

Meet the PMS Cast and Crew:

⁠⁠https://podcastingmorningshow.com/people⁠⁠

Join The Empowered Podcasting Facebook Group:

⁠⁠www.facebook.com/groups/empoweredpodcasting⁠⁠⁠

Book A Free Call With Marc:

⁠https://go.ironickmedia.com/widget/booking/eQwHs399qL9VlLcRQaYC⁠

Application To Submit Your Show For Evaluation:

⁠⁠⁠⁠⁠https://podcastingmorningshow.com/eval⁠⁠

Powered by⁠⁠⁠ ⁠iRonickMedia.com⁠⁠⁠⁠ and⁠ ⁠ContentCreatorsAccountant.com⁠⁠

Send in your mailbag questions:⁠⁠⁠⁠ https://www.podcastingmorningshow.com/contact/⁠⁠⁠⁠ or ⁠marc@ironickmedia.com⁠

Want to be a guest on The Podcasting Morning Show? Send me a message on PodMatch, here:

https://podmatch.com/hostdetailpreview/1729879899384520035bad21b

Some podcasting habits have been around for years, but are they still helping your show today? In this episode, the morning show cast and crew debate which podcasting best practices still work, putting common habits like podcast intros, guest bios, ratings and reviews, and calls to action on trial. Instead of assuming the old rules still apply, the conversation looks at what actually connects with listeners and what may be worth rethinking. By the end, you may find yourself questioning a few of your own podcast routines and deciding what's worth keeping, changing, or leaving behind.

Episode Highlights:

[03:08] Game Rules Explained

[06:13] The Traditional Intro Debate

[12:21] Intro Length and Testing

[18:30] Ratings and Reviews: Do They Still Matter?

[31:51] Multiple CTAs Explained

[35:48] Mentions vs. True Calls to Action

[37:29] Research That Improves Conversion

[38:38] CTA Delivery and Building Trust

[45:09] Should You Read Guest Bios?

[46:48] Better Guest Introductions

[54:20] Why You Should Kill the "Tell Us About Yourself" Prompt

Links & Resources:

Feature Your Podcast on the Podcasting Morning Show:

https://PodcastingMorningShow.com/spotlight

The Podcasting Morning Show:

⁠⁠www.podcastingmorningshow.com⁠⁠

Ways to Watch or Listen:⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠https://www.podcastingmorningshow.com/joinus/

Meet the PMS Cast and Crew:

⁠⁠https://podcastingmorningshow.com/people⁠⁠

Join The Empowered Podcasting Facebook Group:

⁠⁠www.facebook.com/groups/empoweredpodcasting⁠⁠⁠

Book A Free Call With Marc:

https://calendly.com/ironickmedia/freestrategycall

Application To Submit Your Show For Evaluation:

⁠⁠⁠⁠⁠https://podcastingmorningshow.com/eval⁠⁠

Powered by⁠⁠⁠ ⁠iRonickMedia.com⁠⁠⁠⁠ and⁠ ⁠ContentCreatorsAccountant.com⁠⁠

Send in your mailbag questions:⁠⁠⁠⁠ https://www.podcastingmorningshow.com/contact/⁠⁠⁠⁠ or ⁠marc@ironickmedia.com⁠

Want to be a guest on The Podcasting Morning Show? Send me a message on PodMatch, here:

https://podmatch.com/hostdetailpreview/1729879899384520035bad21b

A $100M podcast deal is something most creators can only imagine, but the real value isn't just the number. In this episode, the morning show cast and crew break down what Jay Shetty’s $100M deal means for the future of podcasting and ask the bigger question: what can independent creators actually learn from it? We talk about platform exclusivity, ownership, discoverability, sponsorship trust, and why building a loyal audience gives you options long before a massive deal comes along. Whether you're just starting or growing your show, you'll walk away with practical lessons that go far beyond the headline.

Episode Highlights:

[01:49] AI Narration Blind Test

[04:41] Results and Listener Reactions

[07:19] What Makes Voices Feel Human

[10:20] Active Podcast Stats Explained

[15:21] Business Bite: The Reality of Ad Revenue

[25:04] News Bites: New Podcast Rankings

[26:22] Credibility Beyond Downloads

[30:06] Why Video Podcasts Are Still a Small Minority

[31:59] Podpage SEO Boost

[35:58] Riverside Multi-Cam Update

[40:31] Jay Shetty Deal

Links & Resources:

Marc's Podpage Affiliate Link:

https://www.podcastingmorningshow.com/podpage

Ralph Estep Jr.'s take on why the podcast ad boom won't pay most podcasters:

https://www.contentcreatorsaccountant.com/blog/good-news-for-podcasting/

Riverside's In-Person Recording:

https://riverside.com/use-cases/in-person

Inquire to be an Empowered Podcasting Volunteer:

https://empoweredpodcasting.com/contact-us

See the EPC3 Schedule:

https://empoweredpodcasting.com/schedule

AI vs. Human Study:

https://www.spoken.press/edisonsurvey

Feature Your Podcast on the Podcasting Morning Show:

https://PodcastingMorningShow.com/spotlight

The Podcasting Morning Show:

⁠⁠www.podcastingmorningshow.com⁠⁠

Ways to Watch or Listen:⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠https://www.podcastingmorningshow.com/joinus/

Meet the PMS Cast and Crew:

⁠⁠https://podcastingmorningshow.com/people⁠⁠

Join The Empowered Podcasting Facebook Group:

⁠⁠www.facebook.com/groups/empoweredpodcasting⁠⁠⁠

Book A Free Call With Marc:

https://calendly.com/ironickmedia/freestrategycall

Application To Submit Your Show For Evaluation:

⁠⁠⁠⁠⁠https://podcastingmorningshow.com/eval⁠⁠

Powered by⁠⁠⁠ ⁠iRonickMedia.com⁠⁠⁠⁠ and⁠ ⁠ContentCreatorsAccountant.com⁠⁠

Send in your mailbag questions:⁠⁠⁠⁠ https://www.podcastingmorningshow.com/contact/⁠⁠⁠⁠ or ⁠marc@ironickmedia.com⁠

Want to be a guest on The Podcasting Morning Show? Send me a message on PodMatch, here:

https://podmatch.com/hostdetailpreview/1729879899384520035bad21b