The Outrage Machine and Selling a Lifestyle
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The Outrage Machine and Selling a Lifestyle
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About this listen
We hate to give Republican leadership credit, but they have knocked it out of the park with "loyalty via outrage." By exaggerating or even manufacturing threats, and packaging those threats with a conservative lifestyle brand, they ensure that their voters will show up - with heartbreaking consequences for the groups targeted by their outrage machine.
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